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10minhotel.com

1782 posts

10minhotel.com est le premier site web français dédié aux professionnels de l'hôtellerie, offrant une centralisation d'informations, de nouvelles, de tutoriels et de meilleures pratiques dans le secteur. La plateforme, intuitive et conviviale, donne accès à des conseils pour améliorer différents aspects de la gestion hôtelière. En complément, le site propose le podcast "10 min pour un hôtelier", proposant des analyses, des interviews d'experts et des conseils pratiques. Le but de 10minhotel.com est d'aider les hôteliers à rester informés et compétitifs sur un marché en constante évolution.

4 min

Are housekeeping apps the future of efficient hotel management?

Guests today want quick processes and personal service, but hotel teams are often stretched thin trying to meet these demands. Digital tools, like a housekeeping app, can help by simplifying daily operations and boosting teamwork. Did you know over 70% of guests now expect higher standards for hygiene and cleaning after the pandemic? Solutions like […]

1 min

L’actu du tourisme qu’il ne fallait pas manquer cette semaine ! (22.11.2024)

🔗 The article provided does not contain textual information from which key facts, dates, locations, numbers, statistical information, and other factual data can be extracted. It merely displays an image and a sharing prompt, offering no substantive content for summarization.

5 min

Hotel advertising that inspires guests and drives bookings

🏨 Hotel advertising goes beyond filling rooms; it establishes a brand presence, boosts bookings, and fosters guest loyalty. Hotels leverage SEO, PPC, social media, and email marketing to attract and engage guests. HiJiffy chatbots have enhanced digital campaigns, promoting direct bookings and upselling while reducing operational costs. Segmented targeting caters to various guest needs, like family amenities, wellness packages, and business facilities. Creative campaigns, seasonal offers, retargeting, and in-stay upsell suggestions via AI enhance guest experiences and drive loyalty. Over 2,100 hotels in 50+ countries have seen tangible benefits from using HiJiffy's AI chatbot tools.

4 min

Consentement des utilisateurs et gestion du RGPD : Nouveaux défis du marketing hôtelier

🏨 In 2021, Accor, a major global hotel group, was fined €600,000 by France's CNIL for improper user information on cookies use. The hotel industry faces challenges in balancing customer privacy with marketing optimization due to strict data protection regulations such as the GDPR in Europe. The Google Consent Mode and Consent Management Platforms (CMPs) like Didomi and Axeptio help manage user consent, ensuring compliance and maintaining campaign effectiveness. Modeled data allows performance analysis while respecting user privacy choices.

What is a sustainable hotel?

Sustainability in hotels is not just a trend or a buzzword; it’s a long-term responsibility. It involves adopting practices that reduce environmental impact and promote social and economic well-being. Eco-friendly hotels are all about conserving resources and protecting the environment. They focus on energy efficiency, reducing waste, and supporting the local community. These hotels are […]

5 min

How technology improves hotel reception etiquette

Creating a positive first impression at reception is crucial for shaping the guest experience. A warm and attentive welcome makes a significant impact, especially when guests seek personalised and memorable moments. While the human touch remains vital, blending it with hotel technology is key to delivering an exceptional welcome. Want to improve your hotel’s reception […]

1 min

L’HÔTEL PILGRIM REJOINT LA COLLECTION DU GROUPE GINTO HÔTELS

L’Hôtel Pilgrim, un boutique-hôtel 4 étoiles de 53 chambres à Paris, change de mains et rejoint la collection du groupe Ginto Hôtels à partir du 4 novembre 2024.

3 min

PMS : un logiciel au service des hôteliers, c’est possible ?

De l’ingénierie spatiale à l’hôtellerie, le parcours d’Aurélien Vionnet, CEO de Thais, sort des sentiers battus. Ancien ingénieur R&D chez Thales et LNAspace spécialisé dans les satellites, il a su…

5 min

Loi Airbnb adoptée : coup dur pour les hébergeurs touristiques indépendants

🏡 Assemblée nationale française adopts legislation on November 7 to regulate furnished tourist accommodations. Key measures include registration requirement, reduced tax deductions from 50% to 30% for non-classified rentals with a €15,000 ceiling, and from 71% to 50% with a €77,000 ceiling for classified rentals and guesthouses. Residence rentals capped at 90 days, down from 120. Energy performance diagnostics ranked D by 2034 for non-primary residences. The number of furnished tourist accommodations surged from 300,000 to 1.2 million over eight years. Guest & Strategy, founded in 2010, confirms regulation necessity. Only 21,500 guesthouses exist in early 2023. The reform may increase tax burdens, potentially leading to closures, impacting state revenue.

4 min

Explained: What is data mining and its role in our solution

📊 Data mining, a transformative method for industries, is integral to HiJiffy's AI, Aplysia. The data analysis process involves identifying a business question, collecting data, preparing it, analyzing for insights, and presenting findings. In hospitality, this can improve operations, satisfaction, and revenue. Key metrics include CSAT, Automation Rate, and CTR. HiJiffy utilizes data from user and agent interactions and offers reports for internal performance, client activity, and team evaluations. The iterative process demands continuous monitoring, with Customer Success Alerts for proactive improvements, and feedback insights to enhance guest experiences.

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