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10minhotel.com

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10minhotel.com est le premier site web français dédié aux professionnels de l'hôtellerie, offrant une centralisation d'informations, de nouvelles, de tutoriels et de meilleures pratiques dans le secteur. La plateforme, intuitive et conviviale, donne accès à des conseils pour améliorer différents aspects de la gestion hôtelière. En complément, le site propose le podcast "10 min pour un hôtelier", proposant des analyses, des interviews d'experts et des conseils pratiques. Le but de 10minhotel.com est d'aider les hôteliers à rester informés et compétitifs sur un marché en constante évolution.
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  • 5 min

Comment choisir les bons réseaux sociaux pour votre hôtel : Instagram, Facebook ou TikTok ?

📱 Hootsuite reveals 79% of consumers say Instagram influences their purchasing decisions, while Facebook remains the most used social media platform with approximately 2.91 billion active users monthly in 2023, according to Statista. TikTok is gaining traction with 41% of users aged 16-24, as per GlobalWebIndex. Hotels are advised to utilize Instagram for visual appeal, Facebook for its reach and advertising tools, and consider TikTok for a young, dynamic audience, but be mindful of the high content demand and uncertain ROI.
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  • 4 min

Nouveau Thaïs PMS : les raisons derrière la refonte

💻 Thaïs PMS, a hotel property management system (PMS), underwent a complete redesign to avoid technological debt, boost its evolvability, improve user experience for hoteliers, and make the PMS more intuitive and less central to daily tasks. The development took 8 months and embraced technologies of 2024, offering regular updates every 2 weeks, with a focus on easing daily routines for various hotel roles. The team has a 10-year track record of accumulating features and now aims to make the software more fluid and supportive for hotel staff.
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  • 1 min

L’Hôtelier, la Folie et la Technologie

🏨 In a coastal town, hotelier Édouard modernized his establishment with automated check-in, smart rooms, and robot servers, spurring client influx but creating an impersonal atmosphere. A storm caused a tech failure, leading to a realization: the balance between innovation and human warmth is essential. He rehired staff, reducing reliance on technology, ultimately harmonizing modernity with human touch. The moral: Technology should enhance, not replace, human warmth.
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  • 5 min

Will hotel guest apps remain essential in 2025?

📱 Hotel guest apps, integral to the hospitality industry, enhance guest experience and streamline operations. These apps offer functionalities like check-in/out, digital keys, personalized services, and concierge services. Oracle's study shows 67% of travelers are inclined towards hotels using AI for personalized services, while 36% prefer a completely contactless digital service. With emerging AI and voice control technologies, and concerns like app fatigue and data privacy, the future of these apps by 2025 is uncertain, requiring a balance between innovation and maintaining the human touch in hospitality.
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