Posts by author

10minhotel.com

1819 posts
10minhotel.com est le premier site web français dédié aux professionnels de l'hôtellerie, offrant une centralisation d'informations, de nouvelles, de tutoriels et de meilleures pratiques dans le secteur. La plateforme, intuitive et conviviale, donne accès à des conseils pour améliorer différents aspects de la gestion hôtelière. En complément, le site propose le podcast "10 min pour un hôtelier", proposant des analyses, des interviews d'experts et des conseils pratiques. Le but de 10minhotel.com est d'aider les hôteliers à rester informés et compétitifs sur un marché en constante évolution.

Paris : quel taux de fidélité espérer pour votre hôtel ?

📅 Analyzing 140+ Parisian hotels reveals a link between e-reputation and client loyalty. Some hotels have only 4-5% repeat guests, while others achieve 15-20%. A strong e-reputation results in higher loyalty, with poor ratings correlating to 4-5% repeat guests, average at 10%, and good ratings at 15-20%. Repeat guests boost direct bookings, sometimes surpassing 50%. Typically aged 41-65, French and familiar with Paris, they enhance profitability and stability.
Lire l'Article
Partager
Lire l'Article
  • 3 min

Cybevasion racheté par Holidu : pourquoi ce changement de mains n’est pas anodin ?

🚩 Holidu, a German vacation booking giant, has acquired Cybevasion, known for Gites.fr and Chambres-Hotes.fr, marking a shift from its low-cost, direct booking model to a commission-based system. Costs now include a €120 activation fee, and up to 25% commission per booking. This change threatens the direct relationship between hosts and guests, prompting independent hosts to enhance their own websites and form local partnerships to maintain their independence.
Lire l'Article
Partager

Aplysia 3

In this Product Highlight series, we examine the various features and functions of the Console, the interface of our Guest Communications Hub. This practical insight demonstrates how easy it is to enhance communications with guests using our conversational AI. In the following article, we take a look at Aplysia 3, a next-generation chatbot designed to […]
Lire l'Article
Partager