Innovation

Immerger, séduire, convertir : la nouvelle équation de la réservation directe. Paris, le 24 juin 2025 – D-EDGE Hospitality Solutions, le leader des technologieshôtelières, dévoile une nouvelle génération de Booking…

📱 RoomRacoon integrates with GuestButler to automate hotel customer relations via WhatsApp. The partnership enables automation of up to 80% of frequent inquiries, such as reservations and WiFi codes, using AI. Available 24/7, it allows hotel staff to focus on core tasks. This follows RoomRacoon's recent AI-powered revenue management solution. Despite the potential, a 2025 report shows low adoption of AI tools like ChatGPT among 700 surveyed hotels.

RoomRaccoon, le système de gestion hôtelière (PMS) leader pour les hôteliers indépendants, annonce officiellement son intégration avec GuestButler, une solution d’automatisation WhatsApp alimentée par l’IA, conçue pour le secteur de…

💻 D-EDGE Hospitality Solutions launches a new Booking Engine designed to enhance direct bookings with an intuitive, three-step process. This advanced system aims to boost conversion rates and engage visitors more effectively. Internal analyses reveal top hoteliers achieve a 12.3% direct conversion rate, significantly surpassing the industry average of 3.2%. The Booking Engine's responsive design ensures seamless user experiences across all devices, aligning with hotel branding and meeting modern traveler expectations.

📦 The interconnection between Console SecretBox and TheFork, Europe's leading restaurant reservation platform, enhances performance and automation. It allows for seamless gift voucher management, automates reservation synchronization, and updates voucher status. This integration targets sectors such as hotels, restaurants, and spas, helping them boost sales and improve customer experiences. TheFork connects over 60,000 restaurants in Europe, and this synergy offers a streamlined, error-reducing system, ideal for enhancing conversion rates and optimizing gift voucher sales.

💰 Navan, a U.S.-based travel tech company, confidentially filed for an IPO with the SEC in June 2025, 10 years post-foundation by Ariel Cohen and Ilan Twig. The IPO's share details remain undetermined. In June 2024, Amy Butte became CFO, hinting at this move. Navan, with 2,700 employees across 50 global locations, aims to leverage B2B tech market revival and investor confidence. This confidential filing allows strategic preparation without immediate public scrutiny.

📷 Meta, in June 2025, unveiled new smart glasses with Oakley, after selling 2 million units of its Ray-Ban model. The Oakley Meta HSTN targets athletes, featuring an ultra HD camera for 3K video and integrated speakers. It offers autonomy of 8 hours normal use and 19 hours standby, with a charging case providing 48 more hours. Limited preorders start July 11, 2025, in multiple countries, aiming to expand AI’s use in daily mobility.

🚀‍ Ramp, une fintech américaine, a levé 200 millions de dollars (173 millions d'euros) en série E, atteignant une valorisation de 16 milliards de dollars. Depuis 2019, Ramp a levé 1,4 milliard de dollars. La société utilise l'IA pour gérer les dépenses, avec 270 fonctionnalités automatisées, et sert 1,5 % du marché nord-américain. Ramp gère 80 milliards de dollars de transactions annuelles, économisant 10 milliards de dollars et 27,5 millions d'heures pour ses 40,000 clients.

📱 Shanghai, February 2025: The city unveils "Easy Go," a super app for international travelers. Developed with Alipay, it offers over 30 mini-programs in transport, dining, hospitality, and shopping. Features include public transport, bike rentals, hotel bookings, and a "Tap for Tax Refund" function. Since early 2025, Shanghai saw a passenger traffic increase of 44.6%, welcoming 2.4 million visitors, driven by visa exemptions for 55 countries. The app launches with the Shanghai Summer International Consumption Season 2025.

📈 En mai 2025, LLM queries accounted for 1.21% of online search traffic, surpassing 1% for the first time, as per Eskimoz's AI barometer. This growth marks a 26-fold increase over 12 months but remains just 0.36% of total online traffic. The Brico & Maison sector saw 4% traffic from LLMs, while Travel had 0.7%. Desktops dominated usage at 52.5% compared to mobile's 47.5%. Eskimoz analyzed data from 170 sites and 9 LLM engines.