TH

🎨 VINCI Autoroutes highlights 36 museums across 9 service areas of the A8 highway from Aix-en-Provence to Menton, including Le Var, throughout the summer of 2025. The "Sur la route avec..." exhibition aims to enhance tourism and promote road safety by encouraging travelers to take breaks. Initiated with local tourism agencies, the exhibition was inaugurated today on three sites in Le Var, showcasing regional cultural richness.

🏠 Atlantis, The Palm launched "A World Away," a new brand campaign aimed at showcasing the destination as an energetic and unique universe. This ambitious project was created internally by the Atlantis marketing team for authenticity. Directed by award-winning Bruce Macdonald, with cinematography by Simon Duggan and visuals by Jonathan Stokes, the campaign seeks to redefine the visitor experience, highlighting attractions like the Leap of Faith slide and The Lost Chambers aquarium.

🎬 Mandarin Oriental's film "Inside The Dream" premiered on June 27 at Mandarin Oriental, Hong Kong, and is now available globally on Prime Video, Canal+, and Tencent. It provides an exclusive look at organizing three exceptional events across Europe and Asia. Laurent Kleitman, CEO, highlighted the film's tribute to their team's dedication to delivering exceptional hospitality. The documentary captures the group's philosophy of service excellence through behind-the-scenes preparation and passionate collaboration.

💼 Edgar Suites and AMPM PRO have launched "Edgar," a revolutionary convertible sofa, after a year of development. Fabricated in Italy with artisanal craftsmanship, it features high-end design, comfort, durability, and functionality, tailored for the hospitality industry's needs. Debuting at the new Résidence Église in Paris 15th, designed by Studio Briand & Berthereau, Edgar will be rolled out to all new Edgar Suites residences. It addresses long-standing issues with traditional sofa-beds in the industry.