Innovation

🌐 Amadeus and Google Cloud announced a partnership on May 22, 2025, to accelerate new service development in the travel sector. Amadeus migrates part of its infrastructure to Google Cloud, leveraging AI and cloud solutions for improved user experiences. The agreement includes using Google's Vertex AI and Agentspace, enhancing travel research and reservation management. The collaboration aims to optimize flight search and airline offer management through the integration of Amadeus MetaConnect and Nevio with Google Flights and QPX API.

💻 Groupe Honotel, aujourd'hui, annonce un partenariat stratégique avec hivr.ai et Backyou pour booster les séminaires et groupes via l'IA. L'outil 'Alex', un agent email intelligent, trie automatiquement les emails, extrait l'essentiel, et met à jour les systèmes. Il libère les équipes des tâches répétitives. Ce mouvement renforce Honotel dans le segment MICE, selon Thomas Rigon, Directeur Commercial. L'IA devient essentielle pour la compétitivité hôtelière.

🌐 Amadeus, a travel technology leader, announced a major partnership with Google Cloud today. By migrating part of its technical platform to Google Cloud, Amadeus aims to enhance operational efficiency and resilience, leveraging Google Cloud's AI-driven infrastructure, including Vertex AI and Agent AI technologies. This collaboration focuses on improving flight search accuracy and airline offer management while developing new services using generative AI. This partnership highlights Amadeus's commitment to a multicloud strategy.

🛫 2025, Direct Travel and GBTA survey, 195 business travel managers, global. 36% highlight limitations in TMC tech tools. 57% report booking issues; 76% traveler distrust in official hotel booking channels. 28% plan to switch TMCs. 41% cite inconsistent service, 89% rising costs as major issues. 80% note partial integration of event management, 55% desire automated receipt capture, 45% seek AI planning tools. TMCs face pressure to enhance tech solutions and services.

📚 2024, Thaïlande: Anantara Golden Triangle wins the Best Innovative F&B Concept at the Hospitality Awards. Canopy, a treetop dining experience, offers a unique gastronomic adventure at 52 meters high, with a 360° view over the Golden Triangle. Celebrating its 25th year, the awards highlight innovative culinary concepts in the hotel industry, focusing on excellence in customer experience and sustainability, with two subcategories: Corporate and Locals.

📅 Mirai's new hotel booking engine delivers results in under 2 seconds, even in low coverage areas, enhancing direct bookings. It features a redesigned interface with 25 languages and 52 currencies, reducing scroll by 90% and increasing multi-room booking conversion rates by 56%. Intelligent filters and customization options ensure flexibility. A "Book & Join" feature boosts loyalty program participation to 90%, while the multi-room bookings represent 9% of reservations and 18% of revenue.

📱 Accor plans to launch a digital ecosystem for meetings and events, accessible by late 2025. This platform will cover over 5,600 hotels with 2.5 million m² of event space and 800,000 rooms. Initially supporting group bookings up to 30 rooms, it will expand in early 2026. Partners include Oracle, Backyou, iVvy, and Amadeus, with integration of MeetingPackage. The platform aims to enhance customer experience and streamline operational management.

📊 Lors du RADFEST organisé par Radisson Hotels, le rôle des données clients dans la personnalisation hôtelière basée sur l'IA a été discuté. L'importance des avis en temps réel et des commentaires directs pour créer des expériences mémorables a été soulignée. Structurer et intégrer ces données dans des systèmes technologiques est crucial pour une personnalisation efficace. L'objectif est de combiner automatisation et authenticité pour renforcer la connexion client, améliorer la distribution de contenu et augmenter la satisfaction client.

🏨 Tru by Hilton, launched in 2016, is revamping its design to enhance intuitiveness and versatility. With over 300 hotels globally, including in Vietnam, Chile, and Colombia, the midscale brand continues to grow and innovate. Andrew Harp, Tru by Hilton's brand leader, emphasizes their commitment to providing a simple and energetic stay. The new prototype features a mobile rolling desk, redesigned lighting, and more intuitive roller blinds for a welcoming environment.

✈ Egyptair, 2025, partners with SITA to modernize network infrastructure. Where? Globally, targeting ground operations efficiency. How? By enhancing bandwidth, resilience, and security through SITA Connect Go. The plan includes Secure Service Edge (SSE) and improved messaging, ensuring better service reliability. Who? Egyptair CEO, Captain Ahmed Adel, emphasizes supporting tourism growth and operational excellence with cutting-edge solutions. Why? To meet rising passenger demand and streamline Community Departure Control System (DCS) processes for profitability.