Ouvertures d’hôtels

🏨 Ennismore, the fastest-growing lifestyle hospitality company, announced the expansion into Australia with Hyde Melbourne Place, set to open on May 2, 2025. Located in Melbourne's central business district, Hyde Melbourne Place will offer a fresh experience combining contemporary design with Melbourne's cultural essence. Details on the hotel's design features, music programming, and guest experience will be unveiled in the coming weeks. This marks Ennismore's debut in Australia, joining Hyde Perth, Mondrian Gold Coast, and 25hours.

🏨 Hospitality ON lists new hotel openings internationally, updated bi-monthly with locations, images, and key information. The interactive map shows hotels in yellow that opened this week, in blue for announced openings later in the year, in green for rebranded reopenings this week, and in orange for signed projects slated for future opening.

🏕 B&B Hotels opened B&B Hotel Sevilla Bormujos, their second establishment in Seville province, as part of its expansion in the Iberian Peninsula. This addition brings the group's total to seven hotels in Andalusia and 59 across Spain. Located in Bormujos, about 7 km from Seville's city center and near Santa Justa train station, the hotel features 99 double and triple rooms. It offers high-speed Wi-Fi, 24/7 reception, buffet breakfast, Chromecast-compatible TVs, and complimentary hot drinks. The property operates under a long-term guaranteed lease. Jorge Zelada, director of development for B&B Hotels Spain & Portugal, plans five more establishments in the region in the coming years. Developed by Retrada, a B&B Hotels real estate partner.

🏨 Motel One Group in 2024 achieved a record annual revenue of €980 million, a 15% increase from 2023. EBITDAR rose to €532 million, with a 54.3% margin, and management EBITDA grew by 13% to €265 million. The company expanded its network with five new hotels, adding 1,458 rooms, and maintained an average occupancy rate of 71%, with Q4 2024 reaching 74% and a TRevPAR of €102.

🏨 Zleep Hotels expands into Germany with the opening of Zleep Hotel Frankfurt Airport Kelsterbach, marking the Danish brand's first venture in the country. The hotel, which embraces Scandinavian design for affordable, high-quality accommodation, is located near Frankfurt International Airport. It features 175 rooms with modern amenities, catering to both business and leisure travelers, and is conveniently situated for airline crew due to its airport proximity. Steigenberger Hotels GmbH's CEO Stephan Hungeling highlights the opening as a significant milestone for Zleep's expansion in Europe.

🏨 Jumeirah, a Dubai-based luxury hospitality leader, expands its portfolio with three new projects in Dubai, enhancing its local market leadership. The developments include Jumeirah Asora Bay—a hotel and residences at La Mer South—and Jumeirah Residences Emirates Towers, offering exceptional residential experiences. This growth aligns with Jumeirah's Mission 2030 strategy for diversification. The Asora Bay hotel features 103 rooms and suites, plus 20 villas, focusing on boutique properties with up to 150 keys and emphasizing suite and villa categories.

🏨 Mama Shelter's first Middle Eastern establishment opens in the heart of Dubai, becoming the brand's 19th hotel globally. It features 197 uniquely designed rooms with panoramic views of Business Bay's skyline, five creative coworking spaces, and the CinéMama, an outdoor 50-seat cinema. Amenities include 100% cotton sateen sheets, five-star bedding, exclusive organic Mama Skin bath products, free Wi-Fi, and complimentary movies. The hotel boasts four outdoor pools, offering a lifestyle destination that merges comfort, creativity, and social fun.

🏕 Four Seasons set to expand in the United Arab Emirates by renovating an existing establishment at Al Zorah, Ajman, with a 2026 reopening planned. The upgraded resort will offer a total transformation with revamped rooms, suites, villas, and wellness facilities. The project is a partnership between Four Seasons and Al Zorah Development Company, a joint venture involving Ajman Government and Solidere International. The seaside complex, 35 minutes from Dubai International Airport, includes 23 villas and 74 rooms and suites with private terraces providing views of the Arabian Gulf.

🏨 The Luxembourg Marriott Hotel Alfa, as Marriott Hotels' first property in the Grand Duchy of Luxembourg, is set to introduce its Art Deco design this spring. The hotel, brought to life by internationally renowned interior architect Iria Degen Interiors, will combine timeless elegance with modern comfort. General Manager Rex Nijhof emphasizes the brand's commitment to innovative design and enriching guest experiences. Located across from the main train station, the iconic building reflects the city's historical charm and modern vitality.

🏡 The Maybourne Riviera, near Monaco, is set for a seasonal reopening on June 17, 2025. Internationally renowned Chef Jean-Georges Vongerichten will bring his abc kitchens to the hotel's 14th floor, offering panoramic coastal views. The venue, inspired by his successful New York trilogy - abc kitchen, abcV, and abc cocina - after its debut at The Emory in London, will feature festive and elegant spirit from Cannes' La Môme and the exclusive French arrival of wellness sanctuary Surrenne.