Ouvertures d’hôtels

🏨 Hilton announces the launch of its mid-market brand Tru by Hilton in Asia-Pacific with 14 new properties in Vietnam by the end of 2025, partnering with ROX Group. The first hotels will open in Hanoi, Ha Long, Lang Son, and Nam Dinh, joining Hilton's current 6 hotels in Vietnam. Hilton Asia-Pacific President Alan Watts highlights Vietnam's growing tourism and domestic demand. Tru by Hilton offers a youthful, vibrant experience with functional communal spaces, modern rooms, and amenities like 24/7 markets and personalized breakfast.

🏨 IHG Hotels & Resorts to open the first EVEN Hotel in the Middle East in Dammam, Saudi Arabia, with a 300-room property scheduled for January 2029. The signing occurred at the Future Hospitality Summit in Riyadh, in partnership with Marassi Al Bahr Development Company, part of Al Khaldi Holding. Located at the King Abdullah Civic Center, the hotel will cater to modern travelers focusing on wellness, featuring in-room fitness equipment, yoga studios, a multifunctional gym, and balanced dining options. The initiative aligns with Saudi Arabia's Vision 2030 tourism and hospitality development goals.

🏨 Fairmont Hotels & Resorts, part of Accor, is expanding in Saudi Arabia with three strategic hotels: Fairmont Red Sea in 2025, Fairmont Ajdan Al Khobar in 2027, and Fairmont Rua Madinah in 2028. Fairmont Red Sea will feature 193 rooms and an 18-hole golf course. Fairmont Ajdan Al Khobar will offer 160 rooms, and Fairmont Rua Madinah will include 143 rooms and 120 branded residences. These projects align with Saudi Arabia's Vision 2030.

🏨 NH Collection célèbre son 10e anniversaire avec l'ouverture de deux nouveaux hôtels : NH Collection Ibiza et NH Collection Marbella, portant son portefeuille à 100 établissements. Situé dans le sud de l'Europe, NH Collection Ibiza propose 38 chambres et trois restaurants, offrant un accès facile aux attractions locales. Ce développement renforce la position de la marque parmi les destinations méditerranéennes prisées, ciblant les touristes et voyageurs d'affaires.

📈 Ascott plans to open over 300 new properties by 2028, creating more than 12,000 jobs, including 1,500 managerial roles. To support this, they launched Ascott Accelerate, a talent management program aimed at fast-tracking high-potential employees into leadership positions. Lee Ngor Houai, COO for EMEA, South Asia, and China, emphasizes talent development as central to their strategy for global expansion. The initiative is designed to equip staff with the necessary skills and support.

🏠 Adagio, a joint venture between Pierre & Vacances Center Parcs and Accor, unveiled its strategic plan, FIRST, aiming to dominate Europe's extended-stay market by 2030. In 2024, Adagio achieved a network business volume of €460 million and opened six new establishments. The brand emphasizes quality accommodations, modern design, and extensive services. Adagio is positioned to meet the evolving demands of both individual and professional clients, establishing itself as an essential standard in the sector.

🏨 Le rooftop du Peninsula Paris, avec vue sur la Tour Eiffel et le Sacré-Cœur, propose une expérience estivale élégante. Chef David Bizet offre des plats comme un lobster roll et un carpaccio de bœuf. Cheffe pâtissière Anne Coruble propose des desserts tels qu'une panna cotta kiwi et une pavlova fraise. Ce lieu est un havre gourmand entre ciel et ville, idéal pour profiter des soirées d'été à Paris.

🏠 Caliber, a key player in real estate investment and development, has signed an exclusive agreement with Hyatt Hotels Corporation to create 15 Hyatt Studios in the United States. Caliber Hospitality Development (CHD) has exclusive rights to establish the brand in strategic areas of Arizona, Colorado, Nevada, Texas, and Louisiana. Construction of the first hotel in Georgetown, Texas, will start in Q4 2025, with a second in Scottsdale, Arizona, scheduled for Q2 2026. Launched in 2023, Hyatt Studios is Hyatt's first upper-midscale brand for extended stays, offering apartment-style suites with kitchens, free high-speed internet, electric vehicle charging, 24/7 market, laundry, fitness studio, and pet-friendly spaces. Jim Chu, Hyatt’s Director of Growth, expresses enthusiasm for the partnership, aligning with Hyatt's expansion strategy to appeal to owners and travelers.

🏕 Huttopia, a French camping pioneer for 25 years, launches Bivouacs Huttopia, the first European platform for reserving authorized natural bivouac spots for vanlifers. Offering over 1000 sites across 500 bivouacs in France, Belgium, Spain, and Portugal, the platform provides vanlifers and adventurers with access to exceptional landscapes on rigorously selected private and public lands, compliant with current regulations.

🏨 Hyatt is set to open the Grand Hyatt Indore in the economic capital of Madhya Pradesh, aiming at business travelers and luxury tourists. The hotel features over 4,900 m² of event space, including a 2,600 m² ballroom. Additionally, it offers a spa, fitness center, pool, and entertainment areas. Indore's industrial and commercial growth, with infrastructures like the Super Corridor and Dewas Industrial Corridor, makes it an attractive investment location.