Divers

📅 Une récente étude YouGov couvrant 17 pays rapporte que 46% des voyageurs jugent les prix dynamiques inéquitables. Les Français sont particulièrement critiques, avec 55% les trouvant injustes pour l'hôtellerie et 59% pour les trains. En Asie, 63%-65% des voyageurs entre Hong-Kong et Singapour les perçoivent comme équitables. Les prix dynamiques ont été introduits dans l'aérien dans les années 70 et dans l'hébergement à partir des années 80, intensifiés par la concurrence et les OTA. La tarification dynamique est essentielle pour la compétitivité en tourisme, influençant jusqu'à 80% des réservations.

🗺 Renowned actress with a passion for ethnology turned her dream into reality with the book "Latitudes," embarking on a solo, backpacking road trip across Greenland, Iceland, and Indonesia. Inspired by cultural curiosity and experiences between film shoots, she shared her adventures and the beauty of humanity through her travelogue, fulfilling her publisher's concept to enlighten and entertain readers with her journey and encounters.

🏥 Christian Louboutin joined Experimental Group as a minority shareholder in February 2023, alongside Jean Moueix and Brookfield Asset Management. Louboutin's entry reflects a trend of luxury brands venturing into hospitality. These brands aim for increased visibility and cross-marketing through "instagrammable" hotels amidst a challenging retail crisis and unstable economy. Luxury brands like Fendi, Missoni, Valentino, Louis Vuitton, and Armani have established a presence in exclusive resorts and private clubs worldwide. This strategic partnership benefits hoteliers by boosting marketing and economic performance.

🍴 VistaJet passengers departing from Paris, Milan, and Nice can now enjoy Beefbar's famous dishes at 12,000 meters in the sky. Beefbar, established by Riccardo Giraudi, is known for top-quality beef and a contemporary take on traditional shared plates, offering Kobe beef fillet, Wagyu beef tenderloins, and a variety of street food on VistaJet flights. This partnership marks the first time Beefbar's gourmet cuisine is served aboard a private jet, reflecting a shared commitment to quality and luxury.

💪 Flora of CX TWIST was contacted by Guillaume Canesson of La Farm Gym in March 2024 to enhance customer service amidst increased activity. Employing 3 pillars of her service, Flora streamlined client pathways, automated tasks, and clarified offers, leading to time savings, higher client satisfaction, increased loyalty, and boosted sales. Guillaume recommends CX TWIST for its practical approach and transformative impact on customer interactions and business growth.

🏅 Transgourmet offers an exclusive concierge service from July 15 to August 15 for clients in central Paris during the Olympic Games. The service operates 24/7, providing same-day express deliveries from MIN de Rungis, including a selection of 250 products. The objective is to support activity peaks and urgent restocking needs.

☕ Nespresso Professionnel launches "Forte Extra," a new coffee for businesses and the hospitality industry, featuring a blend of Brazilian and Costa Rican Arabicas, separately roasted, with approximately 115 mg of caffeine per espresso—45 mg more than the “Forte” from the Classics range. The product is part of the Nespresso AAA Sustainable Quality Program in partnership with the Rainforest Alliance, according to Renata De Stefano, director of Nespresso Professionnel, offering an energizing option without compromising on taste.

🎭 La Grotte, a traditional brewery, integrates Console SecretBox to promote gift box sales with benefits: simplified gift shop management, secure customer journey, shared payment option, and an ethical, responsible solution. Visit https://lagrotte-restaurant.secretbox.fr/ to see how experts have successfully enhanced La Grotte's offerings.

🥘 Chef de Cuisine needed at Brasserie Santo Domingo to manage a 15-member team, innovate with European culinary trends, and train staff. Offers US$4K-$6K/month salary with a 25% tax rate, including paid housing. Employment from September to March, enabling an escape from Europe's winter to the Caribbean. Contact: Pat'e Palo at Jobs@150details.m.

📈 Local visibility through Google business SEO is crucial for targeting prospects and implementing an effective omnichannel strategy. To appear first on Google Maps and enhance local internet visibility, Whitespark's study lists ranking factors for Google Business Profile (GBP) like category relevance, keyword inclusion in titles, business address proximity to search city, and high ratings (4-5). Google Maps has over a billion monthly users across 220 countries. A cited IFOP study reveals that 89% of French people use Google listings for business information, and 92% opt for businesses on Google's first SERP page, with 76% visiting the physical location the same day. To list a business on Google Maps, create a Google My Business (GMB) profile with essential details. Proper SEO, including quality content and keyword strategy, alongside Google Local Services ads, can further enhance visibility. Guest Suite can aid in optimizing local SEO and managing online reviews to improve GBP ranking.