Divers

📈 Marriott International consolidates its global leadership through significant size, leveraging organic growth, a strong loyalty program, and a diverse premium and luxury segment. Hilton intensifies its brand expansion, targeting underrepresented market spaces with new offerings. IHG focuses on disciplined growth and portfolio expansion, aiming for higher conversion segments. Wyndham enhances ancillary revenue and franchise services with a resilient, asset-light model. Accor's 2025 results reflect a five-year strategy of portfolio simplification and luxury focus.

💸 Depuis le 16 janvier, les administrateurs judiciaires examinent 175 hôtels de Revo en Allemagne et Autriche après le dépôt de la procédure d'insolvabilité. Malgré une reprise d'activité, certains hôtels, comme le Mövenpick de Francfort, ont fermé pour non-rentabilité. Quatre autres suivront. L'Aedenlife Hotel à Rügen cesse les réservations. La contraction de la demande en Allemagne et l'augmentation des coûts affectent Revo, qui tente de stabiliser un réseau plus restreint.

📖 Sofitel collaborates with French designer Cordelia de Castellane to reinforce its luxury brand identity through a new fashion line. Raffles introduces "The Butler Did It Collection" to monetize its iconic butler service as a lifestyle brand. ME by Meliá partners with Lacoste for a complete uniform redesign, emphasizing staff as visible brand ambassadors. These collaborations aim to strengthen cultural differentiation and narrative continuity.

📈 Expedia's 2025 saw a strong performance with a notable 8% growth in both bookings (415.4 million nights) and revenue ($14,733 million). Operating income surged by 42% to $1,871 million. The company holds $5.7 billion in cash and short-term investments, ready for acquisitions. Dividends increased by 20%. Ariane Gorin, the CEO, expects continued positive momentum into 2026, aiming to maximize brand value for travelers, partners, and shareholders.

Entre cimes légendaires et sources impériales, le Bade-Wurtemberg dévoile une vision du bien-être où l’héritage de l’eau rencontre l’avant-garde de la régénération. Des coupoles sacrées de Baden-Baden aux retraites de…

On sait, écrire un article de blog pour parler de nous, ça ne donne pas forcément envie 🙈 ➤ Mais on assume cette fois-ci 😁 ➤ Parce que l’engagement, c’est…

🏨 Mandarin Oriental Hotel Group, since 2022 managing Cairo's Shepheard Hotel, partners with Talaat Moustafa Group to manage Winter Palace in Luxor and Old Cataract in Aswan. Renovations begin in May 2023, with re-openings in 2027. The Old Cataract, built in 1899 by Thomas Cook, hosted royalty and celebrities and was featured in films like "Death on the Nile." A luxury cruise on the Nile will be launched with K.G. Company for Real Estate and Tourism Investment.

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📈 En 2025, Ascott a signé 19 000 unités sur 102 établissements, marquant une croissance de 27 % en un an. Les projets incluent des résidences en Asie-Pacifique, Europe, et Moyen-Orient, avec 38 % issus de conversions et plus de 25 % en franchises. Ascott s'est implanté dans plus de dix nouvelles villes, y compris Wellington, Taipei, et des villes indiennes comme Lucknow. Quinze signatures concernent le segment des resorts, élargissant leur portefeuille.