Initiative eco-responsable et RSE

🌍 En 2025, 79% des voyageurs donnent priorité au tourisme durable, motivés par l'impact environnemental. VivaTech 2025 à Paris a accueilli un débat sur la promotion du tourisme durable. L'IATA a lancé CADO pour décarboner l’aviation. En Europe, la Commission européenne cherche des capitales du tourisme intelligent pour 2026. FairMoove Solutions, fondée par Hubert Vendeville, se concentre sur l'affichage environnemental. MooVert, une start-up française, participe aux French Tourism Days USA 2025 pour promouvoir l'innovation touristique.

📅 In 2024, Loire-Atlantique recorded nearly 31.9 million overnight stays, highlighting its tourism sector's growth. Tourism generated significant economic impact, employing 27,925 people, a 12% increase over a decade. It comprises 5.6% of departmental jobs. Visitor satisfaction averaged 8.6/10. Seasons' visitation: 33% in summer, 26% in spring, 21% in autumn, 20% in winter. Most tourists are from Île-de-France and the Grand Ouest, with increased international visitors. The region promotes sustainable tourism practices.

🏨 Scandic Hotels is expanding in Norway by converting Scandic Grensen into the first Scandic Go in the country. Located in Oslo's city center, near Karl Johans gate and the Norwegian Parliament, this modern hotel aims to attract a new generation of travelers. The renovation aligns with Scandic Go's model and will receive Nordic eco-certification. CEO Jens Mathiesen emphasizes the strategic growth in a key market, while Asle Prestegard highlights its appeal to younger clientele.

🏘 Wilde Aparthotel by Staycity opens its first location in Cambridge's historic center, featuring 227 rooms, including studios and one-bedroom apartments. Guests enjoy well-equipped kitchenettes, dining areas, a fitness center, laundry facilities, and a café-bar. Designed by London-based Thurstan, interiors reflect Cambridge's academic and cultural heritage. Emphasizing sustainability, the aparthotel incorporates ecological materials, air-source heat pumps, 56 solar panels, and rainwater harvesting, alongside pollinator-friendly plantings and wildlife habitat enhancements.

🍱 Depuis 2023, plus de 75 hôtels Marriott de neuf provinces canadiennes s'engagent dans la récupération alimentaire, redistribuant 127 000 repas excédentaires. Avec leur programme de soupes prêtes à cuisiner, 45 000 portions ont été distribuées aux banques alimentaires et refuges. Paul Cahill, de Marriott, souligne l'impact de l'hospitalité, tandis que Jean-François Archambault de La Tablée des Chefs loue leur solidarité. Marriott réduit ainsi le gaspillage alimentaire et renforce les liens communautaires.

🏖 Bvlgari Resort & Mansions unveils its first luxurious villa in Bodrum, Turkey, on a 60-hectare peninsula. Designed by ACPV Architects and built by Cengiz Holdings, this project features 101 villas with 3 to 6 bedrooms, ranging from 850 to 2,800 m². The Mediterranean landscape, crafted by Cracknell, emphasizes sustainability with green roofs and local materials like Denizli travertine. The first villa showcases 6 bedrooms, a sculptural staircase, and a Molteni&C kitchen.

🏨 Essendi announces a strategic partnership with Workplace Pride at the INK Hotel Amsterdam during the 10th PINK Party, a key event of Pride Week in the Netherlands. Martijn van der Graaf emphasizes inclusion as an operational priority, aiming to create safe, equitable workplaces. Workplace Pride provides tools and programs for inclusive cultures, aligning with Essendi's ESG focus. David Pollard highlights hospitality's role in promoting equity. This partnership underscores Essendi's commitment since 2015.

🏨 Les hôtels 4 et 5 étoiles offrent des séjours luxueux avec services personnalisés dans des destinations paradisiaques. En 2023, l'hôtellerie haut de gamme intègre des initiatives écologiques et utilise la technologie pour personnaliser les séjours. Les voyageurs recherchent sécurité, confort, et expériences uniques comme dîners gastronomiques et activités adaptées aux familles. Profiter d'offres exclusives, selon la saison, permet des vacances de prestige sans fausse note. Comparer les offres et planifier à l'avance est essentiel pour un séjour réussi.

📈 Cécile Rosset Piettri and Sophie Donabedian discussed key insights from the first Hospitality Operator Fiction event. They emphasized the importance of listening to students and involving them actively, as they represent the future. The focus was on making environmental, social, and societal issues visible and understandable to act effectively. Students demonstrated a proactive approach by engaging customers and local communities, highlighting the need for simple actions to drive CSR transformation.