Conférences et Salons

🏢 Weyou Group, leading BtoB trade fair organiser in France, is launching Weyou Espagne to begin operations with five One to one Meetings trade shows in Marbella, starting November 2025. These events cater to the needs of targeted Spanish Top Decision Makers and will feature pre-scheduled business appointments with mainly Spanish decision makers fully hosted by Weyou Espagne and exhibitors from Spanish and international companies. The One to one Meetings format has been successful in France for 12 years.

📅 Entreprises du Voyage (EDV) relaunches its digital commission with new leadership: Frédéric Pilloud, Marie Allantaz, and Nicolas de Dianous. These industry figures will organize webinars bi-monthly, starting October 1, focusing on digital challenges like cyber threats, artificial intelligence, Big Data, and social media marketing. The commission, initially formed in 2019, aims to inform the travel market on digital developments, with potential in-person meetings after initial webinars.

🏘 During Salon IFTM Top Resa 2024, Tourism Malaysia announced a partnership with Voyage Privé, targeting 32 million members in France and Spain. Starting October 2024, they'll offer luxury stays in Malaysia starting from €1,350 per person, highlighting destinations like Kuala Lumpur and Cameron Highlands, in 4 and 5-star hotels, with bespoke experiences blending culture, nature, and wellness.

🌊 The Thermalies, a 43-year-old health and wellness water event, features two major public exhibitions in France. The events will be held from January 17-19, 2025, at Cité Internationale de Lyon, and from January 23-26, 2025, at Carrousel du Louvre in Paris. Attracting thousands of visitors annually, the Thermalies showcases the latest trends in thalassotherapy, thermalism, and Spa to an increasingly health-conscious French public interested in healthy living, sports, relaxation, seaside stays, and Spa retreats.

🍷 The 11th edition of "Autour du Vin et des Terroirs" takes place in Draguignan on October 19-20, 2024, featuring nearly 100 local producers and artisans. Events include an exhibition on transhumance, a large bike track, cooking workshops by Sarahtatouille, and themed workshops on sustainable development. Hours are 10am-9pm Saturday and 10am-6pm Sunday, with an entrance fee of €5, including a tasting glass.

🏫 Mapping concurrentiel essential for understanding competitive positioning and identifying market opportunities. Technique allows visualization and comparison of a company's position relative to competitors, using a two-dimensional graph based on market-relevant criteria such as price and quality. Ideal for refining marketing strategies and strengthening competitive advantages. Examples include industry comparisons: Apple's high costs and strong brand image, Samsung's slightly lower costs, and Huawei's competitive pricing with brand challenges. Guest Suite offers solutions for online reputation management and competitive mapping, serving over 3,000 businesses to enhance local visibility.

📈 "Maximize your establishment's revenue with our webinar 'Strategic Guide to Maximize Your Revenue' on October 2, 2024, at 11 AM CET. Learn practical tools, in-depth analyses, and expert advice to increase profits and enhance your business's profitability. Targeted at hoteliers and property managers looking to fully leverage their financial potential. For more information and registration, visit https://bit.ly/4egGNUm.

💻 Digise announces attendance at its first international trade fair, EquipHotel 2024. The event, crucial for hospitality industry players, takes place from November 3-7, 2024, at stand H7-3.D048. Digise specializes in multimedia solutions like connected TVs, immersive audio systems, interactive kiosks, digital signage, high-performance Wi-Fi, and video protection systems, aimed at enhancing guest experience and operational efficiency in hotels. This participation opens partnership opportunities for hoteliers.

🍴 Service à la Française introduces "Trophée Espoir & Transmission" for the 2025 edition of "Trophée du Maître d’Hôtel" with 12 semi-finalists announced in July. The challenge, scheduled for January 25, prior to the contest's 5th edition final, promotes skill-sharing among students, teachers, and professionals in the table arts sector. The event aims to emphasize the importance of mentorship in these crafts.

🏠 Lisbonne, désignée meilleure destination MICE d'Europe pour la deuxième année consécutive en 2024 à la 5e édition des World MICE Awards à Ho Chi Minh-Ville, Vietnam. Ce segment, essentiel pour le tourisme et le développement économique de Lisbonne, comprend des réunions, des incitations, des conférences et des expositions. La ville a été préférée face à Athènes, Berlin, Istanbul, Londres, Madrid, Milan, Paris et Vienne. En 2023, Lisbonne a accueilli 151 événements associatifs évalués par l'ICCA.