Innovation

🚀 Iberia partners with AWS for digital transformation and AI integration. By migrating 1,638 servers, 1,235 databases, and 572 applications to AWS, code updates are now 1,000% faster, development cycles reduced by 40%, and error rates by 38%. Over 100 dashboards and 50 AI models manage 20+ million daily requests. With Amazon Bedrock, Iberia's AI assistant provides personalized travel recommendations via Mi Iberia and integrates with ChatGPT for flight searches.

✈️ SITA and Urban-Air Port are collaborating on creating the world’s first fully integrated, software-defined vertiport using cloud-based VMS to enhance eVTOL urban mobility. ✈️ Virgin Atlantic partners with TCS in a 7-year digital transformation deal to modernize with AI, improving customer experience and operations. ???? eDreams ODIGEO plans to add 150 tech roles, aiming for 1,850 staff by March 2026, enhancing AI innovation. ???? Mews' AI Smart Tips processes 5 million weekly consultations to elevate hotel services globally. ⛵️ BedBoat secures €30,000 from EU and €20,000 from Stelios for sustainable tourism growth. ???? SuiteOp integrates with Smily for efficient hotel operation automation in Europe.

🍴 Chef Samuel Albert leads Les Petits Prés in Angers, blending local and global cuisine. The restaurant has adopted Console SecretBox to boost revenue by providing a high-end gift box store. This platform offers a personalized, commission-free shop with integrated AI for offer optimization and marketing tools. Both digital and physical gift boxes are available, enhancing customer experience and sales. Explore their offerings at [Les Petits Prés SecretBox](https://lespetitspres.secretbox.fr/).

🚗 Zoox, Amazon's autonomous vehicle subsidiary, partners with Resorts World Las Vegas in June 2025, marking the first collaboration between a hotelier and autonomous vehicle operator in the U.S. Zoox offers autonomous ride-hailing services since 2023 on Las Vegas' streets, including The Strip. The vehicles, accommodating up to four passengers, will have dedicated pickup and drop-off points. The partnership aims to enhance guest experiences and position Las Vegas as a global innovation hub. Zoox's public service expansion is planned for later this year.

🌎 Agoda, a Singaporean OTA under Booking Holdings, launched an AI-powered travel planner with Bollywood star Ayushmann Khurrana for the Indian market. Available until June 30, 2025, the planner personalizes itineraries using Gemini and Imagen, bypassing 5 million properties, 130,000 flights, and 300,000 activities. India's travel sector, worth over $221 billion in GDP in 2023, is projected to reach $500 billion by 2034, with digital bookings hitting 60% by 2029.

📈 Mews reached over 5 million weekly consultations with its AI Smart Tips, used in more than 6,000 hotels worldwide. This growth highlights a shift in using AI for customer personalization and management. AI Smart Tips, part of Mews' cloud-based PMS, analyzes guest data to enhance hotel services. In Belgium, Hotel St Pol experienced a service transformation with this tool, improving operational efficiency and customer satisfaction during critical moments like check-in and room service.

💰 Console SecretBox revolutionizes e-commerce for hospitality and culinary sectors by offering a direct sales solution for gift vouchers and packages without commission. It features over 100 advanced functionalities, including AI-driven content generation, facilitating rapid creation of SEO-optimized descriptions tailored to your brand. Gain 100% of your sales revenue directly into your account. Targeted at hotels, restaurants, and artisans, Console SecretBox maximizes visibility and efficiency, supporting even seasonal and rural businesses.

📈 2024 European Hotel Industry & Investment Survey highlights persistent staff shortages and rising costs as key concerns for hoteliers by 2025. Mews technology enhancements aim to boost direct bookings, reduce OTA fees that reached $266 billion globally. Mews Guest Portal, Digital Key, and RMS with Atomize integration improve operational efficiency and personalization. Mews Events and Amadeus integration diversify revenue sources. Over the past year, Mews released numerous updates to aid modern hoteliers in growing with agility.

📶 WiFi 6, or IEEE 802.11ax, was certified by the Wi-Fi Alliance in September 2019. It offers 40% faster speeds than WiFi 5, enhanced capacity, less congestion, and improved energy efficiency, particularly in dense environments. Adoption started slowly in 2020 due to limited device compatibility, with only a few high-end smartphones and PCs supporting it. WiFi 6 competes with 5G but remains essential for local networks, especially where cellular signals struggle to penetrate buildings.

📹 Projo, a startup incubated by TUI, leverages AI to automate video production for travel professionals, addressing the challenge of producing diverse, high-quality promotional content. Founded by Fabien Roques in 2025, Projo customizes video formats like Instagram ads and newsletters, enhancing travel experience visualization. Collaborating closely with TUI, Projo aims to integrate its solution across TUI's digital platforms, enriching customer engagement through multimedia content. The service focuses on video due to its visual and experiential importance in the travel industry.