Ouvertures d’hôtels

🍺 Doppio Malto, Italy's leading brewery-restaurant chain, with a global network of 48 venues including 3 in France, plans to open 5 new sites there in 2025. The expansion will be presented at Franchise Expo Paris from March 15-17. Their establishments range between 200 to 500 square meters, featuring a convivial concept with games and 18 beer varieties crafted in Iglesias, Sardinia; they also offer a menu inspired by Italian cuisine.

🏕️ Marriott International expands its luxury safari offerings in Kenya with the upcoming opening of Ritz-Carlton Masai Mara Safari Camp in August 2025 and JW Marriott Mount Kenya Rhino Reserve Safari Camp in 2026. The former will be set in the Masai Mara, featuring 20 luxurious suites, a spa, and gourmet dining; marking Ritz-Carlton's first foray into safaris. The latter will offer an immersive experience in the Solio Game Reserve, with 20 luxury tents, a spa, wellness center, and activities like horse safaris. These additions bring Marriott's portfolio in Kenya to seven properties with over 1,100 rooms, emphasizing environmental conservation and community support through job creation and educational programs.

🏖️ Fairmont Hotels & Resorts, part of Accor group, in partnership with Millenium Hospitality Real Estate and Odyssey Hotel Group, opens Fairmont La Hacienda Costa del Sol in Andalusia, southern Spain. The resort features 311 rooms, suites, and private villas, some with pools and terraces, boasting panoramic Mediterranean views. It includes five restaurants, one led by starred chef Benito Gómez, and offers local specialties such as espeto. The 1,800 m² spa provides holistic treatments and wellness facilities. The property also caters to golf enthusiasts with an 18-hole course and hosts events with dedicated spaces for weddings and meetings, while accommodating families with clubs for children and teenagers.

🏨 Radisson Hotel Group launches Radisson Blu Hotel, Bergamo ChorusLife in Italy, marking the brand's debut in Bergamo. Located in the ChorusLife Smart District, the hotel offers 107 contemporary rooms and suites, amenities for business and leisure travelers, and connectivity to Bergamo's historic center, Milan, Brescia, Lombardian lakes, Orobic Alps, and Bergamo-Orio al Serio Airport. Bergamo's UNESCO-listed Venetian walls and medieval architecture are easily accessible, as is the Atalanta Gewiss Stadium for sports fans. This is Radisson's 13th hotel in Italy and their first in Bergamo.

🏨 easyHotel opens new location in Madrid on April 29, 2025, offering eco-friendly, affordable stays from €75 per night. Situated in the vibrant San Blas district, east of Madrid's city center at 4 Miguel Fleta Street, the Madrid Alcalá is perfectly located for exploring the city's main attractions, including the Royal Palace, Parque del Río, and the Santiago Bernabéu stadium, while also being close to the MADBIT business innovation hub.

🏨 Hilton expanded its presence in Germany by opening Spark by Hilton Sindelfingen on February 20, 2025, near the Mercedes-Benz plant, historic center, shops, and restaurants in Sindelfingen. The hotel features 103 rooms, functional furnishings, open wardrobes, equipped bathrooms, common tables and lounges, a daily complimentary breakfast, a 24/7 convenience store, a versatile gym, and parking. Guests can also enjoy Hilton Honors program benefits like member discounts, free Wi-Fi, and Points-plus-cash booking options. General Manager Andreas Erben highlights the hotel's commitment to high-quality, affordable accommodations prioritizing comfort and convenience.

🏦 The Pierre, a historic New York hotel at 5th Avenue and 61st Street, celebrated its 90th anniversary. A New York landmark since the 1930s and a historic monument since 1981, it was part of Four Seasons before being acquired by Taj in 2005. Frequented by royalty, dignitaries, financial magnates, Hollywood celebrities, and fashion stars, The Pierre offers unmatched views of Central Park and Manhattan. Karl Lagerfeld called it his New York HQ, as it retains its original glamour despite ownership changes.

🏁 Golden Eagle Luxury Trains to launch its inaugural Paris-Istanbul journey with four departures in 2025. The eight-day trip aboard the Danube Express will traverse seven countries, featuring culinary excellence and fine wines. James Masterson, product development lead and founder's grandson, will oversee the journey, which includes Champagne region private tours, exclusive Vienna concert, Postojna cave exploration in Slovenia, dessert masterclass with Chef Rebekah, and a gala dinner on board.

🏨 IHG Hotels & Resorts partners with Artas Turizm to launch Crowne Plaza Istanbul West, primarily targeting business travelers. Located near Tuyap Exhibition Center and Ambarli Port, amenities include a spa, gym, restaurant, bar, and meeting spaces. This addition brings IHG's Turkish portfolio over 45 hotels open or under development, supplementing the 110 Crowne Plaza properties in Europe. IHG's expansion demonstrates commitment to growth through innovation and differentiated offerings in Turkey's dynamic market.

🏨 Hilton, in partnership with Aluma Greece IKE, will open three new hotels in Athens: Adia Aluma Athens (Curio Collection) and Anise Aluma Athens in 2025, and Skylark Aluma Athens (Tapestry Collection) in 2026, adding over 500 rooms. The Adia Aluma Athens will feature 215 rooms and wellness amenities, Skylark Aluma Athens will have 191 rooms with a pool and meeting facilities, and Anise Aluma Athens in Evripidou district will offer 99 rooms. Hilton has been growing in Athens for over 60 years.