Ouvertures d’hôtels

🏨 W Hotels, part of Marriott Bonvoy's portfolio with over 30 iconic brands, announced the opening of W Prague in the Czech Republic, reviving the historical Grand Hotel Evropa in Art Nouveau style and marking the brand's debut in the country. Blending old-world opulence with contemporary and bold concepts, W Prague adds to Europe's luxury hospitality alongside recent openings like W Rome and W Budapest. Located in Wenceslas Square, the hotel combines Prague's rich history with modern design, diverse gastronomy, and refined service.

🏨 Founded in 2017, Tribe (Accor group) has over 20 hotels globally. Renowned for its design and affordability, Tribe is located across Europe, Asia, and Colombia, and plans more than 40 new openings. Jean-Yves Minet, Accor’s Director of Midscale and Economy Brands, emphasizes the brand's ambition to redefine contemporary hospitality.

🎉 Capfun, a specialist in outdoor hotel industry, launched "Blague Friday" during Black Friday since 2021. Customers tell a joke online to waive booking fees, from November 23 to December 1. Capfun campings are not distributed by OTAs, allowing innovation. Nicolas Houé, the group's director, highlighted this strategy. Capfun owns 230 campings across Europe and reported €640 million revenue in 2023, growing at 20% annually.

🏨 Hospitality ON lists international hotel openings and forthcoming inaugurations, highlighting their style, brand, and room count. It provides a map of new hotels opened worldwide in the last 10 days, including location, photos, and key information. Hotels are color-coded: yellow for openings this week, blue for announced openings, green for rebranding and reopening, and orange for signed projects to open in the future.

🏠 The Social Hub plans to open three new hubs in Porto, Florence, and Rome by early 2025, expanding their total to 21 hubs across 19 major European cities. Porto's hub, the brand's first long-term apartment offering, will be located in the city's historic center. The Social Hub Florence Belfiore, opening in February 2025, will feature 550 rooms and 80,000 m² of space including coworking areas and a 7,000 m² public park. The Social Hub Rome is set to open in March 2025.

🏠 W Hotels, part of Marriott Bonvoy, opens W Prague in the Czech Republic, marking the brand's first establishment in the country. The hotel features 161 rooms and suites, including the WOW Bohemia Duplex, a W Lounge, and a panoramic bar. The design, a collaboration of Benoy, AvroKO, and Chapman Taylor, blends Art Nouveau with contemporary elements. Highlights include the "Elixir" concept, "Jardin Fantastique" corridor, Preciosa Lighting installations, and local and international art. Culinary offerings include Petit Beefbar, W Lounge, Above Rooftop, and Bisou bar. The AWAY spa has a pool, sauna, hammam, and the FIT gym offers modern equipment and classes.

🏨 The Social Hub will debut in Portugal and double its presence in Italy with openings in Porto, Florence, and Rome by early 2025. This expansion will increase its portfolio to 21 hubs across 19 European cities. The Florence hub, The Social Hub Belfiore, opening in February 2025 with bookings from December 2024, includes a 550-room facility with a 7,000 m² rooftop public park and offers coworking spaces for over 600 people within an 80,000 m² area.

🎶 Cat Club launches in Courchevel on December 20, offering an intimate nightlife spot with a cozy atmosphere and dim lighting. As the night progresses, the music shifts from soft disco and tech-house to louder DJ sets. La Sauvageonne, a new après-ski hotspot in Megeve, nestled in a typical chalet, transitions from a piano-bar and restaurant to a lively party scene with DJs replacing pianists late at night.

🏡 Scheduled to open in 2025, the luxury hotel will be housed on the 29th to 46th floors of Rabat's Tour Mohammed VI. The hotel features 55 rooms, including 11 rooms and 44 suites, and amenities like a wellness area, ballroom, business lounge, and four restaurants. The project is part of the "Rabat Ville Lumière" program, aiming to enhance Rabat's tourism. Othman Benjelloun, President of O TOWER, champions its association with Waldorf Astoria. Daniel Wakeling, VP of Hilton, highlights Morocco's growing tourist appeal and aims to attract 26 million tourists by 2030. O TOWER is backed by O CAPITAL Group, a key player in Morocco's economy.

🏠 Maison Heler, envisioned by Philippe Starck, will open in March 2025 in Metz. The 9-story monolithic hotel features 104 rooms and suites, a ground floor bar-restaurant with a garden, and a roof-terrace bar. Inspired by "La Vie minutieuse de Manfred Heler", it aims to redefine hospitality by offering a surreal, poetic experience. Delays, including a fire and the loss of project originator Yvon Gérard, pushed the opening date.