, auteur/autrice sur Le 10 Minutes Hôtelier - Page 2

2 min

[Exclusif] Transmission hôtelière : ého structure la relève avec le programme « Next Gen »

🏫 Depuis 2020, ého a formé plus de 5,000 professionnels de l'hospitalité avec un taux de réussite de 96%. L'école, qui accueille 40 alternants, affiche un taux d'insertion professionnelle de 65% et de recommandation de 93.1%. Le 28 octobre 2025, ého lance Next Gen, une formation de 4 jours pour les jeunes reprenant des hôtels familiaux, couvrant management, excellence opérationnelle, et pilotage financier. Olivier Cohn de Best Western souligne l'importance de compétences adaptées pour ce contexte.

2 min

[Exclusif] Transmission hôtelière : ého structure la relève avec le programme « Next Gen »

🏫 Depuis 2020, ého a formé plus de 5,000 professionnels de l'hospitalité, avec un taux de réussite de 96 %. Basée sur des besoins opérationnels, elle affiche un taux d’insertion professionnelle de 65 % et une recommandation de 93.1 %. Le 28 octobre 2025, la formation Next Gen débute pour quatre jours, visant à aider la relève à reprendre des hôtels familiaux, couvrant management, excellence opérationnelle, et gestion financière pour garantir une transition réussie.

3 min

SIMI 2025: la conversion des bureaux en hôtels devient-elle le nouveau moteur du développement hôtelier ? Modèle Covivio

🏨 Dans le 13ᵉ arrondissement de Paris, un immeuble industriel des années 1960 situé rue Bobillot s'étend sur 3 500 m². Initialement destiné à un usage tertiaire, il est converti en hôtel en raison de la baisse de demande de bureaux et de l'augmentation de besoins hôteliers. Covivio exploite cette opportunité stratégique avec un projet de modernisation mesuré, incluant la création d’un patio végétalisé et la modernisation des façades, sans dénaturer la structure existante.

2 min

2025 Hospitality Awards Locals: small is beautiful, discover the winners

🏨 Anker Foundation operates Bunks at Rode in Oslo, Norway, a unique model merging hospitality and social impact, offering modern facilities and affordable student housing with rents 30% below market rates. Ki Space Hotel & Spa, near Disneyland Paris, offers a tech-driven experience with smart rooms and a 1,000 m² spa. Club Med Gregolimano in Greece reopened in June 2024 after a two-year renovation, establishing itself as a premier Mediterranean resort.

2 min

2025 Hospitality Awards Locals: small is beautiful, discover the winners

💼 Bunks at Rode, Oslo, Norway: Operated by Anker Foundation, the hostel supports affordable student housing with over 2,600 rooms, keeping rents 30% below market rates. Located in Rodeløkka, it offers modern amenities for travelers. Ki Space Hotel & Spa, Val d'Europe, France: Near Disneyland Paris, this 4-star hotel features smart rooms, service robots, a 1,000 m² spa, and family-friendly spaces. Club Med Gregolimano, Greece: Reopened June 2024 after a two-year renovation.

2 min

Clone of 25emes Hospitality Awards Local : les finalistes de la catégorie Economic hotel/hostel (re)opening

🏗️ Les Cabanes de l’Ours, Clos du Doubs, Switzerland: Created by the Girardin family, this agritourism project features 10 wooden cabins with retractable roofs, combining rural authenticity with modern design. Guests enjoy local products, traditional fondue, and farm-made breakfasts. ???? ibis Styles Madrid Centro Maravillas, Madrid, Spain: Redesigned by Dorotea Studio in the historic Teatro Maravillas, it boasts a vermouth bar, cutting-edge tech, and Green Key 2025 certification, now a cultural hub enhancing guest satisfaction.

3 min

SIMI 2025, Analyse MKG, les 5M de l’hôtellerie : mutation, mobilisation, morcellement, modernisation, modularité

💰 Paris is thriving in luxury hospitality, contrasting with struggling budget sectors affected by decreased construction and fewer workers. In regions, demand stays high, with cities of 150,000-300,000 residents showing growth potential. Over 10 years, RevPAR has increased, with expenses rising but slower, allowing value creation if structural levers are managed. AI is set to transform productivity, enhancing personalized service in luxury hotels and reducing staffing needs in budget hotels.

3 min

SIMI 2025, Performance hôtelière : la preuve par les marques selon Accor et EXTENDAM

💸 Accor's brand power boosts topline and efficiency by enhancing occupancy and average prices, says Katell Bourgeois. At two ibis Styles in Paris, RevPAR improved revenue at a lower cost. Brands invest in fundamentals like products and standards, benefiting owners. Accor's brand affiliation reduces OTA costs from 7.2% for independents to 3.5%, raising EBITDA by 10-15%. Optimizing "Hospitality m²" for better space utilization is vital for operational advantage.

3 min

Alma et Namastay : un partenariat pour fluidifier et sécuriser le paiement hôtelier

💳 Frédéric Robles, CEO of Namastay, joined forces with Alma to streamline direct hotel bookings. Their collaboration tackles friction in payment processes. Alma's payment infrastructure offers secure, flexible options like international cards, wallets, and installment plans. Namastay's universal booking tech reduces booking steps to three clicks, boosting mobile conversion rates. This integration ensures a seamless, secure booking experience. A coherent sales path prevents potential conversion losses of up to 70% due to complex processes.

2 min

Choice Hotels : « L’international est un axe stratégique prioritaire, et l’EMEA y joue un rôle clé »

📈 David Beers, over 18 months, aimed to enhance Choice Hotels' international presence by strengthening franchise relationships in EMEA. Key developments include focusing on high-value deliverables and expanding in France, Spain, and Eastern Europe. Choice Hotels operates 22 brands across 1,400 hotels outside the U.S., with 150,000 rooms in 46 countries. Priority markets include France, with 107 hotels after a deal with Zenitude, Spain, Eastern Europe, and new entries in Poland and Kenya by 2026.

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