Top News

📅 Paris, August 2025 – SiteMinder’s study reveals 65% of French hoteliers believe advanced systems could boost annual revenues by 6%, tapping into billions of euros in the €60 billion sector. Surveying 700 hoteliers, 93% stress speed, with 58% deeming it critical. Despite this, 36% update rates monthly, and 79% spend over 11 hours weekly on manual tasks. SiteMinder's UltraSync and iQ AI aim to revolutionize this, processing 130 million bookings annually, enhancing revenue management with real-time data.

💻 85% of employees report that technology positively impacts their work life, according to an Anact survey. Cécile Rosset, co-founder of Korner Hotels, emphasizes the need for hotels to adopt modern tech to bridge the gap between professional and personal life. Technology is crucial for attracting talent, especially Gen Z, with 81% valuing tech integration and 88% desiring user-friendly systems. Hotels not embracing digital tools risk losing new, tech-savvy collaborators.

💻 Meta, SNCF Connect & Tech, and Hugging Face launched the 3rd AI Startup Program edition at Station F in France, open for applications until October 31, 2025. Five French startups will receive support from January to June 2026. The program aims to integrate open-source AI models into products, offering technical mentorship and resources, focusing on sustainable mobility. Partners include HEC Paris's Incubation Center and Laurent Solly highlights Meta's decade-long AI development efforts.

💻 IFTM 2025, Paris: Travel agencies are embracing AI, but training gaps persist. Karine Coulon and experts, including Marie Allantaz, highlighted the shift from 'observers' to 'opportunists'. 20% of companies have a clear AI roadmap, with 25% having an AI referent. Yet, 50% find AI's role unclear. 65% of respondents stress the need for training at all levels. The focus is on equipping leaders and exploring AI's practical applications to enhance strategic integration.

📈 Gaëtan GIL, co-founder of RevMate, addresses the challenges faced by revenue managers. Managing up to 15 hotels involves handling multiple interfaces and datasets, creating stress and inefficiency. The innovative approach of RevMate now aids over 190 hotels, simplifying management and reducing stress. The article discusses the need for a cultural shift in revenue management by eliminating the chaos of using 27 Excel tabs, which wastes a day each week on non-value-added tasks.

📈 CBRE reports a U.S. hotel market decline with RevPAR dropping 1.1% in July and 0.6% in August. The last five months' occupancy fall hints at an upcoming price dip by year-end. Despite variations with Europe, both face high bank rates, rising costs, decreased business travel, and reduced international guests. Luxury hotels see a 2.3% RevPAR rise in August. In contrast, midscale and economy hotels struggle against seasonal rentals, which surged 3.6% in August and boast prices 140% above 2019 levels.

💰 L'Hôtel Berria, fondé en 1929 à Hasparren, révolutionne avec Console SecretBox, augmentant de 60% ses ventes hors saison grâce à des coffrets cadeaux. La Maison de Pierre propose des spécialités basques. Ursula Girard dirige l'hôtel, alliant tradition et innovation. Console SecretBox permet une gestion éco-responsable et sans commission, optimisant les performances digitales. ????️ Le restaurant utilise des produits locaux. ???? La solution greentech respecte les valeurs basques.

📅 Le 18 septembre, François Gauthier et Franck Trouet ont représenté le GHR à Bruxelles lors de la 4e édition de l'European Hospitality Day, présidée par Alexandros Vassilikos. L'événement a abordé la réduction du gaspillage alimentaire, la réglementation des emballages, et la lutte contre les faux avis en ligne. Une session au Parlement européen, présidée par Dimitrios Tsiodras, a souligné les défis du secteur: compétences, compétitivité, et régulation. La journée a mis en lumière les difficultés économiques et de recrutement.

🏖 Le Grand Hôtel du Soleil d'Or, Megève's iconic 5-star hotel since 1901, revamped its gift box management with Console SecretBox, launched on September 11, 2024. This streamlined solution features an intuitive e-commerce interface, simplified purchase process, and eco-friendly server hosting, enhancing customer experience and operational efficiency. The new system boosts revenue, automates sales processes, and aligns with sustainability values, accessible at soleildor-megeve.secretbox.fr.

🏨 Isabelle Viale, Directrice du Marketing pour Septeo Hospitality, et Vanguelis Panayotis, CEO de MKG Consulting, ont abordé l'adoption impérative de l'IA dans les structures hôtelières lors de l'édition 2025 de l'IFTM. Ils ont discuté des défis actuels et de la manière de limiter les frictions dans cette transition technologique essentielle pour le secteur de l'hospitalité.