La Tribune de l’Hôtellerie, auteur/autrice sur Le 10 Minutes Hôtelier - Page 135

1 min

Développement, Monde | La nouvelle marque « premium economy » Spark by Hilton franchit le cap des 100 hôtels ouverts

🏨 Spark by Hilton surpassed 100 hotels in under 18 months, targeting value-conscious travelers, including business and leisure clients. The brand is recognized for its straightforward design, bright lobbies, comfortable rooms, and complimentary breakfast. Notable locations include Spark by Hilton Bentonville near Walmart and Crystal Bridges Museum, and Spark by Hilton Santa Nella, convenient for outdoor attractions. Expansion continues internationally with openings in London, Toronto, and a project in India with Olive by Embassy.

1 min

Branding, USA | DLux, une nouvelle division luxe pour Driftwood Capital (80 hôtels)

🏠 Driftwood Capital launched Driftwood Lifestyle & Luxury (DLLUX) led by Alinio Azevedo, former CEO of Aspen Hospitality, managing 12 assets including eight owned by its funds. Since 2019, Driftwood invested over $2 billion in luxury residences and brands, with projects like Westin Resort & Spa Cocoa Beach and Dream Miami. A new investment fund exceeding $3 billion targets luxury travel markets in the U.S. and internationally.

1 min

Luxe, Monde | En 2024, Kering a enregistré une chute de 62% de son bénéfice plombé par Gucci

💰 Kering, owner of Gucci, Saint Laurent, and Bottega Veneta, reported a 62% drop in net profit in 2024 with a 12% decrease in revenue to €17.19 billion. Gucci sales plummeted by 23% last year, impacting Kering's results. Kering parted with Gucci's creative director Sabato de Sarno, appointed in 2022, aiming to revitalize the brand. The luxury market's overall slowdown in 2024, along with Gucci's underperformance since Alessandro Michele's tenure, affected the whole group. Despite setbacks, Kering maintains strong liquidity for future investments.

1 min

Ouverture 2027, Portugal | Nouveau complexe hôtelier de luxe à Manta Rota !

🏠 BodyHoliday is set to construct a luxury hotel unit in Manta Rota, Lota Beach area, Vila Real de Santo António, with 220 keys including singles, doubles, and suites. This venture will create 337 direct jobs. With a €158 million investment, the five-star facility will feature 40 single rooms, 160 double rooms, 20 suites, five restaurants, a 50-room wellness and spa center, a gym, three outdoor pools, an indoor pool, and gardens with direct beach access via wooden walkways.

1 min

Monde, Perspectives 2025 | Marriott impacté par le ralentissement de la demande intérieure chinoise

💸 Marriott International announced lower-than-expected 2025 profits on Tuesday, with an estimated adjusted earnings of $9.82 to $10.19 per share versus analysts' expectations of $10.65. Shares fell nearly 5% due to poor performance in Greater China. Room revenue in Greater China dropped 1.7% in Q4. In contrast, Asia-Pacific, excluding China, saw a 12.5% revenue increase. Marriott expects room revenue growth to outpace the US and Canada in international markets, except Greater China, by 2025. Adjusted quarterly earnings were $2.45 per share, beating estimates by 7 cents, with quarterly revenue at $6.43 billion, slightly above the $6.38 billion forecast.

2 min

Ouverture mars 2025, Paris | L’Hôtel Experimental Marais, « luxury cool attitude » !

🏠 Expected in March, the Experimental Marais (formerly Sinner) is a luxury 43-key hotel located in Paris's Haut Marais. Renowned interior architect Tristan Auer, known for his work on Hôtel de Crillon and Hôtel du Louvre, has designed the hotel's unique neo-gothic inspired interiors. The hotel features a restaurant, Temple & Chapon, run by Chef Mélanie Serre and boasts a cocktail bar, spa, and pool, combining historical elements with modern touches in line with Experimental Group's signature relaxed luxury and distinctive hospitality.

1 min

Maroc | À Marrakech, cession bail (leaseback) pour le Fairmont Royal Palm !

🏡 New Mauritius Hotels Limited (Groupe Beachcomber) partners with Yamed Investment Management for the management of Fairmont Royal Palm Marrakech. The 134-key property will be contributed to an OPCI, with Beachcomber holding 49% and Yamed Fund, advised by Yamed Investment Management, holding 51%. The deal also includes the construction of a new 150-room hotel extension, financed jointly by Yamed Fund, Beachcomber, and Domaine Palm Marrakech, and will operate under the Fairmont brand.

2 min

Big deal | Playa Hotels (8627 ????️) confirme son acquisition par Hyatt Hotels Corporation

🏖 Hyatt's subsidiary to acquire all Playa Hotels & Resorts NV shares for $13.50 each, totaling approximately $2.6 billion. Playa, with 24 resorts (8,627 rooms) and brands like Hyatt Zilara, Hyatt Ziva, and Hilton All-Inclusive, is a leading all-inclusive resort operator in Mexico, Jamaica, and the Dominican Republic. Bruce D. Wardinski, CEO of Playa, anticipates benefits for stakeholders from the transaction.

1 min

UK | À Londres, Shiva Hotels refinance à hauteur de 360 millions € le luxueux The BoTree à Marylebone

🏛 Shiva Hotels refinances The Bo Tree, a luxury hotel in Marylebone, London, for over £300 million (€360 million). Opened in September 2023, The Bo Tree features 199 rooms and will soon add a rooftop pool, lounge bar, fitness area, and private dining/meeting space. Rishi Sachdev, CEO of Shiva Hotels, cites the hotel's location and "future potential" as key to attracting a broad range of funding partners for the deal.

2 min

Nomination | Astrid de Sercey, Directrice Marketing & Communication Hôtels & Préférence

🏨 Hôtels & Préférence, leading in France's 4 and 5-star independent hotel segment, appoints Astrid de Sercey as Marketing & Communication Director and Executive Committee member. With over 15 years of experience, she brings expertise in client relationship management, luxury hospitality, and high-end dining. A graduate from INSEEC Paris, de Sercey has worked with Foundever, Maison Blanche, and Matsuri, contributing to brand modernization and customer experience. She now oversees marketing and communication for over 150 global establishments of Hôtels & Préférence.

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