Initiative eco-responsable et RSE

🏕 Opening in April 2024, the eco-friendly five-star boutique hotel Le Dune Piscinas celebrates Sardinia's mining heritage. Located in the southwest of the island along the 47km Costa Verde in Arbus province, the hotel is nestled amid high dunes and crystal-clear waters. It offers a luxurious, tranquil retreat within the Mediterranean maquis, integrating natural beauty with cultural history.

📝 Kempinski Hotels launches "Responsible Meetings and Events by Kempinski," implementing new tools VenueCheck and EventCalculator to help event organizers assess and minimize environmental impacts. Created by EarthCheck, the global leader in sustainable benchmarking and certification, the initiative provides solutions to meet increasing regulatory demands and participant expectations for sustainable events. The program includes actionable points to reduce the environmental footprint and precisely estimate carbon emissions.

🍔 KFC France, having launched in 2022, enlisted Greenly to analyze the life cycle of its Colonel Original and Colonel Original Veggie burgers, alongside an average beef burger, to assess their environmental impact. Greenly, a carbon accounting leader serving over 2500 companies, executed the analysis following the EU's PEF standards and carbon labeling guidelines from authorities like France's Ministry of Ecological Transition. The goal is to identify high-emission components and devise reduction strategies.

📈 Vacances Bleues Business, a key player in the tourism industry, reports a significant 22% growth in MICE (Meetings, Incentives, Conventions, Exhibitions) revenue in 2024, reaching €11.5 million, up from €9.375 million in 2023. Despite challenges in June due to the preparation for the 2024 Olympics, the company's bespoke services cater to professional events across over 20 destinations in France, emphasizing eco-responsible tourism, high-tech meeting spaces, and comfortable accommodations.

🏖️ MMV, a mountain club holiday specialist, launched its first digital campaign, a collaboration with Jellyfish (The Brandtech Group), highlighting its social and environmental responsibility commitments. The campaign was shot at Résidence Club MMV Altaviva in Tignes, at the foot of the slopes. It showcases a variety of family experiences beyond skiing, including children's clubs, convivial moments, and après-ski activities for unique family memories in a warm and dynamic environment.

🌳 C Beach Club in Bel Ombre, Mauritius, earned the Green Key Certification, becoming the first restaurant in the country to achieve the international eco-label for environmental responsibility. This milestone reflects the commitment of both the C Beach Club and Rogers Hospitality Group to sustainable development. The club's sustainability program, "Now for Tomorrow," initiated in 2021, focuses on food waste and waste management, distributing buffet leftovers to staff, local NGOs like FoodWise, and pig farmers.

🏡 Hotel Co 51 expanded its European portfolio with the Element by Westin® Wroclaw, marking the first of its brand in Poland with 115 rooms designed for extended stays and eco-conscious lifestyles. As the second Element hotel in Europe, it features animal-friendly accommodations, nature-inspired design, modern facilities, superior-quality rooms with full kitchens, spacious living areas, spa-like bathrooms, a gym, all-day meeting space, dedicated laundry, and underground parking with electric car charging stations. The hotel adheres to sustainable building principles, has achieved LEED Gold certification, and is pursuing Green Key certification, reflecting Hotel Co 51's commitment to sustainable operations.

🏖 Tarn Attractivité became the first Departmental Tourism Committee (CDT/ADT) in Occitanie, France, to receive the Engagé RSE (Corporate Social Responsibility) label from Afnor at the confirmed level. The label was officially awarded by Afnor to Didier Houlès, president of Tarn Attractivité, on September 19. The agency boasts 22 landscapes, 82 sensitive natural areas, 10 Natura 2000 sites, and is driven by a mission to maintain the attractiveness of the Tarn region responsibly, while preserving its territory and expertise.

🏢 The Groupe Duval became a "mission-led company" in 2022, embedding social and environmental objectives into its statutes. It aims to utilize entrepreneurship for engagement and create sustainable value for territories. A mission committee with independent personalities was established to ensure actions align with these goals.

🌿 🌳 The IIIrd Sustainable Destinations Summit, organized by the Consell de Mallorca in collaboration with UN Tourism, is set for October 17-18, 2024, at Zoetry Mallorca. Key speakers include the President of the Balearic Islands Government, Marga Prohens, Consell de Mallorca President, Llorenç Galmés, and UN Tourism Executive Director, Zoritsa Urosevic. The event focuses on harmonizing tourism with societal sustainability, featuring meteorology doctor Mario Picazo as moderator.