Divers

💰 European hoteliers are underperforming in direct marketing database creation, according to Revinate's annual report. Analysis included 2.4 billion emails, 24 million reviews, 5.9 million calls and texts, and scanned customer files. Globally, hotel databases average 71% qualified emails and 55% valid phone numbers. In Europe, these rates drop to 34% for emails and remain 55% for phone numbers. European hotels' dependence on OTAs leads to a higher rate of "masked" emails at 34%, compared to 12% in the US. In the US, a qualified email contact is valued at $12.07 and a phone number at $12, while in Europe, these figures fall to $5.89 and $3, respectively. A well-qualified US database of 1000 contacts could be worth an additional $12,000 compared to $5,890 in Europe. US campaigns with good databases can generate $1,317 in bookings, while European campaigns peak at $583.

🔥 Yas Waterworld, an Abu Dhabi water park, caught fire on a Friday afternoon, with smoke seen around Yas Island. The fire started around 2 p.m. in a construction zone near the airport. Abu Dhabi police and firefighters responded swiftly. The cause is presumed to be from the park's ongoing expansion, which includes the UAE's largest water slide and a unique slide complex. No official reports on casualties or damage have been released. The expansion was announced last month. Yas Waterworld is a major tourist attraction, known for a variety of water rides and events.

🍬 Founded in 2018 by Rodolphe and Yoshimi Landemaine, Land&Monkeys is a 100% plant-based bakery. The first store opened on February 20, 2020, in the Marais, Paris. Five years later, there are eight locations, with seven in Paris and one in Bordeaux. The franchise began in 2024, targeting 5-10 new openings annually, initially focusing on major French and European cities, promoting sustainable bakery practices.

🎭 Haute-Provence's Digne-les-Bains launches its cultural season for 2025, featuring the reopening of Musée Promenade on April 1st, a major exhibition on Japan at Maison Alexandra David-Neel in collaboration with Musée Guimet, and a unique exhibition at Musée Gassendi pairing an artwork from Musée d'Orsay with local landscapes. These highlights showcase the city's ambition to merge culture with nature, providing a thought-provoking and awe-inspiring experience.

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🏠 Paris je t’aime – Office de Tourisme collaborates with Seine-Saint-Denis, leveraging the Olympic and Paralympic Games' momentum to enhance tourist experience via Myparisjetaime.com webapp. Over 600 points of interest added, showcasing Seine-Saint-Denis' architectural heritage, cultural scene, and green spaces. Collaboration spearheaded by Stéphane Troussel, aims to introduce global tourists to the diverse territory.

🍽 Survey by SNARR and ODOXA finds 67% of French people support the use of meal vouchers on Sundays and public holidays. The poll, conducted on March 12-13, 2025, with 1,005 respondents, indicates strong favorability among 35-49-year-olds (78%), lower socio-professional categories (76%), Paris area residents (71%), employees (74%), and meal voucher holders (85%). Key motivation: boosting purchasing power, with 48% overall prioritizing it, rising to 50% among voucher holders and 51% among employees.

🏠 The Sofitel Legend The Grand Amsterdam, a historic luxury hospitality icon in the Netherlands, is undergoing a complete renovation, led by the famous French designer Pierre-Yves Rochon. The hotel's rich Dutch heritage will be preserved, including classified historical elements, while integrating contemporary elegance with a French twist. Maud Bailly, the General Manager of Sofitel Legend, Sofitel, MGallery, and Emblems, thanks the owners for their trust as they enter a new era of timeless excellence and elegance.

📈 Lab Event is located at 129 rue Aristide Briand, 92300 Levallois Perret, France. For inquiries or modifications of contact details, web presence, logo, and descriptions, they offer an annual directory subscription or contact via their website. They request proper attribution for content reproduction, including the "TendanceHotellerie" brand and a link to the source or QR Code. Various businesses in the hospitality industry are listed in their directory, offering services such as PMS, marketing, multimedia solutions, payment systems, and more.

🎨 French-American Lionel Sauvage, Senior Vice‑President and Partner at Capital Group in the U.S., has a passion for the arts, supporting institutions in France and the U.S. In 2022, he founded the Cercle des Arts graphiques, aiding the department with 950,000 works at the musée des Arts décoratifs led by Bénédicte Gady. Sauvage was on the boards of American Friends du Louvre and Domaine de Chantilly, and the Development Board of the Wallace Collection until 2023. He presided over the Abraham Path Initiative until 2023, supports the Festival d’Aix-en-Provence, Los Angeles Opera, and the Getty Museum, and launched FLAX in 2004 to showcase French artists in L.A. He also welcomes Villa Albertine awardees and is a member of the INSEAD Foundation, his alma mater (MBA, 1987).