Révolution annoncée | Avec Postcard Cabins et Trailborn, Marriott se lance sur l’hébergement de plein air
🏕 Marriott International announced the expansion of its outdoor activity-focused lodging with the acquisition of Postcard Cabins (formerly Getaway Outposts) and a long-term agreement with Trailborn. Targeting nature enthusiasts, Marriott plans to launch a collection centered on outdoor experiences by 2025, enhancing the Marriott Bonvoy portfolio with more traditional and alternative accommodations in nature-driven destinations. Leeny Oberg, Marriott’s CFO and Executive Vice President of Development, highlighted the growing consumer interest in nature-immersive travel.
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