Divers

📰 Accor's 2024 campaign, "Crafting Treasured Memories," highlighted their role as a premium partner of the Paris 2024 Olympics. It featured a memorable event where Kauli Vaast surfed the Seine under the Eiffel Tower three days post-victory. This innovative approach garnered over 5 million views, enhancing Accor's global visibility and strengthening emotional connections with their audience by focusing on dedicated employees, known as Heartists.

📊 Rennes in 2024 ranks 11th nationally in the ICCA (International Congress and Convention Association) standings, up from 13th in 2023. The city holds the 87th spot in Europe, jumping 39 places, and 148th globally, an 80-place improvement. Since joining ICCA in 2017, Rennes has hosted 16 qualifying events in 2024, up from 9 in 2023. The ICCA assesses cities based on international association events with at least 50 attendees, held in three different countries.

🍴 Le Boho Group annonce un partenariat majeur avec La Petite Maison (LPM) pour ouvrir un restaurant au Boho Club Marbella, situé sur la Golden Mile de Marbella. Cet établissement sera le flagship européen de LPM, célèbre pour sa cuisine inspirée de la Côte d'Azur. Andreas Bonnier, CEO de Boho Group, et Nicolas Budzynski, CEO de LPM, soulignent l'importance de cette collaboration pour faire de Marbella une destination gastronomique de référence.

🏨 New York aims high with "The Avenir," a colossal entertainment complex near the Javits Center. Hyatt leads the hotel offering with 1,000 rooms under its Destination by Hyatt brand, integrated into the World of Hyatt loyalty program with 56 million global members. The project plans to stimulate Manhattan's Far West Side, creating 4,000 construction jobs and 5,000 permanent, unionized positions in hospitality and gaming. The strategic location targets MICE clients to boost Manhattan's event appeal.

🏖 54% of French vacationers embellish accommodation details to impress others, says a TripandCo.com survey of 2,101 people. Key booking criteria are location (79%) and attractive prices (71%). Customer reviews influence 62%, while payment security (32%) and direct contact with owners (24%) are less important. France remains the top destination for 59%, with 35% favoring the seaside. Additionally, 10% base decisions solely on reviews and price, ignoring the actual destination.

🏞 Le tourisme silencieux, ou slow silence travel, est une manière de voyager prônant calme, discrétion, contemplation et respect de l'environnement. Les adeptes privilégient balades en forêt, retraites en montagne, villages oubliés et plages désertes, plutôt que les attractions touristiques populaires. L'objectif est de se reconnecter à soi-même, aux autres, et à la nature, en évitant les foules et en laissant derrière le vacarme du monde.

👥 Groupe Barrière partners with DAY+ for well-being-focused corporate events. Collagen, a key ingredient from DAY+, is central to this unique seminar offering, enhancing sleep, reducing stress, and boosting energy. Barrière operates 20 hotels across four continents with over 150 meeting rooms and has excelled for 110 years in hosting diverse professional events. This collaboration aims to combine well-being and creativity in exceptional settings, offering holistic and sports experiences to seminar participants.

⭐ In 2023, Le Domaine du Colombier in Malataverne, Drôme provençale, achieved a 5-star rating by Atout France, recognizing its excellence in service and environmental commitment. This milestone, following development since 2006 under owner Jean-Pierre Bedel and overseen by Director Johan Thyriot since 2022, was based on over 200 criteria. The hotel offers 24/7 services, including concierge, room service, air-conditioned rooms, free Wi-Fi, gastronomic dining, a pool, and meeting spaces.

🌴 Heritage Resorts & Golf in Bel Ombre unveils signature experiences at its five-star locations, Heritage Le Telfair and Heritage Awali. These experiences aim to offer more than luxury stays by immersing guests in Mauritius' nature, history, and culture. Activities include stargazing picnics on the beach, sunset cocktails at La Réserve Golf Links, and dinners in a historic lodge. This initiative aligns with their brand campaign "Inspire Exceptional Moments.

🏖 En 2025, Gîtes de France® célèbre 70 ans de tourisme humain, créé en 1955 à Digne-les-Bains, Haute-Provence. Ce réseau associe plus de 55,000 hébergements en France, promouvant une hospitalité locale et durable. La région, berceau du premier gîte, incarne des valeurs de connexion humaine et patrimoniale, bien avant l'arrivée du "slow tourisme".