How each generation travels (and how to adapt to it)
💻 Baby Boomers (1946–1964): Prefer classic comfort and loyal to brands. Generation X (1965–1980): Blend tradition and modernity, prefer efficiency. Millennials (1981–1996): Digital natives, value unique experiences and personalization. Generation Z (1997–2012): Ultra-connected, seek authenticity and sustainability. Generation Alpha (2013+): Influences parental travel choices. Hoteliers should target specific generations using flexible PMS and POS tools to personalize experiences and simplify management.
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