Mélanie Pereira

📨 HiJiffy and Booking.com have partnered to streamline hotel-client communication, introducing a bidirectional integration for handling Booking.com customer inquiries directly through HiJiffy's console. Key features include centralized messaging, excluding structured requests like check-in/out, data changes, cancellations, parking, or bed preferences. Hotels can proactively communicate with guests from booking until seven days post-departure. Customers can reach out up to 66 days post-departure, with hotels granted an additional 14 days to respond. AI-driven efficiency enables agents to translate, edit, and use templates for quicker, more personalized interactions.

🎵 Mylène Farmer's concerts on September 27-28, 2024, at Stade de France, are expected to boost Paris hotel activity, with a 7% average rate increase and a 2-point occupancy rate improvement. Doyield forecasts an 8-10% revenue growth for Parisian hotels, especially those near the venue. The projections are based on data like Taylor Swift's concert impact in May, which raised revenue by 16% per available room. A 20% longer booking window is also observed due to high demand for the sold-out shows. Contact: Chedi Chaari, Email: contact@doyield.com, Phone: +33 6 59 59 19 00.

🏡 Inwood Hotels acquired the Five Seas Hotel, a 5-star luxury hotel in Cannes with 45 rooms and suites, positioned between La Croisette and the Palais des Festivals. The hotel, managed by Squircle Capital in recent years and formerly owned by Dona Bertarelli, opened in 2011 and boasts a rooftop pool, fitness room, and a 250 m2 spa. Inwood's expansion on the Côte d'Azur started in 2023 with the purchase of La Malmaison in Nice and l’Impérial Garoupe in Cap d’Antibes, both undergoing renovations for a spring 2025 reveal. The company, owned by Jean-Paul Bize since 2008, plans to implement the European Ecolabel and unveil its CSR charter by 2025.