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10minhotel.com

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10minhotel.com est le premier site web français dédié aux professionnels de l'hôtellerie, offrant une centralisation d'informations, de nouvelles, de tutoriels et de meilleures pratiques dans le secteur. La plateforme, intuitive et conviviale, donne accès à des conseils pour améliorer différents aspects de la gestion hôtelière. En complément, le site propose le podcast "10 min pour un hôtelier", proposant des analyses, des interviews d'experts et des conseils pratiques. Le but de 10minhotel.com est d'aider les hôteliers à rester informés et compétitifs sur un marché en constante évolution.

Sent Messages

In the Product Highlights series, we delve into the various features and functionalities of the Console, the interface of our Guest Communications Hub. This practical approach demonstrates how easy it is to optimise communication with your guests with the support of our conversational artificial intelligence. In this article, we discuss the Sent Messages functionality in […]

3 min

L’IA au service de l’hôtellerie : RDV à Equiphotel 2024

🏨 The Equiphotel trade show will take place from November 3 to 7, focusing on the pivotal role of Artificial Intelligence (AI) in hospitality and catering. AI is praised for automating repetitive tasks, analyzing large data sets for informed decision-making, and providing unprecedented personalization of services. It aids in optimizing efficiency and service quality, yet raises questions about maintaining the human touch in hospitality. The event presents an opportunity for hoteliers to explore AI integration while preserving personal service.

4 min

Plus de RevPar, moins de commissions : le nouveau duo gagnant

🏨 DoYield has developed an innovative approach to Revenue Management (RM) to maximize revenue in the hotel industry. Traditional RM focuses on optimizing rates and occupancy, crucial for increasing RevPAR and overall revenue. However, the true success indicator for a hotel is its Earnings Before Interest, Taxes, Depreciation, and Amortization (EBITDA), showing real profit after all charges. DoYield's client, a Parisian hotel with 30 rooms, achieved an EBITDA of 40% after rent, surpassing the industry average. This was accomplished by combining precise RM strategies, stringent cost management, and innovative marketing, demonstrating that RM and marketing must work together to optimize results. DoYield employs an ecosystem of technology, including RM tools, CRM solutions, advanced booking engines, and powerful data analytics tools, to improve EBITDA. Their approach consists of three main axes: optimizing RM for RevPAR, enhancing online visibility and direct sales through marketing, and global consulting to ensure strategy coherence. This holistic approach aims to thrive in competitive markets by focusing on the most crucial KPI: the hotel's EBITDA.

2 min

Centara confirme la date d’ouverture de son nouveau complexe familial aux Maldives

🌊 Centara Hotels & Resorts, Thailand's leading hotel operator, announced the opening of Centara Mirage Lagoon Maldives on November 1, 2024. This underwater-themed resort marks the third Centara property in the Maldives and the fourth of the family-focused Mirage brand. Located in The Atollia by Centara Hotels & Resorts, guests have unprecedented access to two Centara establishments, with Centara Grand Lagoon Maldives set to open in early 2025. The resort features a vast outdoor water complex, a kids’ club, a child-focused Candy Spa, and the acclaimed Spa Cenvaree. This opening is part of Centara's "Future Growth" strategy, unveiled earlier this year.

5 min

Le PMS : au service de votre relation client ?

📌 A Property Management System (PMS) enhances guest relationships throughout their stay. A responsive PMS provides mobility, allowing hotel staff to cater to guests anywhere with just a smartphone or tablet, offering a more personal and warm welcome. It digitizes administrative tasks, saving time at check-in/out, resulting in a modern and seamless guest journey. By automating repetitive tasks, it frees up staff to focus on guest needs, improving personalization and reducing errors. A PMS also fosters better team communication across hotel services, ensuring a frictionless guest experience. Connectivity between PMS and other software, such as CRM, allows for more personalized guest interactions and automated data exchange. A good PMS benefits everyone: guests, hotel management, and staff, by simplifying daily operations and enhancing overall satisfaction.

3 min

Procédures efficaces pour intégrer les bons cadeaux dans votre établissement hôtelier

🏨 MyBeezBox and Hospitali-T offer solutions for hotels to manage gift vouchers and improve revenue and occupancy rates. Gift vouchers enhance customer experience and require careful planning for smooth integration. Effective management includes clear procedures for online purchases, point-of-sale transactions, and reservation handling, as well as centralized sales, well-trained teams, and preparedness for special cases. For practical guidance, MyBeezBox provides a detailed checklist available for download. Meet MyBeezBox at Salon EquipHotel from November 3-7, stand C029 in pavilion 7.3, featuring chocolate tastings with Maison Alléno & Rivoire, a contest, and a gift voucher clinic. Contact: www.mybeezbox.com, 01 87 66 13 95, contact@mybeezbox.com.

Staff shortages in the hotel industry: how AI can address new challenges

Post-pandemic, the hospitality industry faced 1.2 million staff shortages as reported by the European Travel Commission. Earlier this year, HOTREC reported the sector still lacks 10-20% of its workforce in the EU compared to 2019. This shortfall impacts hotel staff. A 2024 Axonify survey revealed that 53% of UK hospitality managers say staff shortages and […]

1 min

L’actu du tourisme qu’il ne fallait pas manquer cette semaine ! (13.09.2024)

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4 min

Explained: What are the key components of our AI framework?

💻 Since 2016, HiJiffy has aimed to enhance communication between guests and hoteliers through AI, leading to the creation of a robust Guest Communications Hub. Their AI framework, Aplysia, features key components such as Chatbot NLP, Advanced AI capabilities, and Data analysis, all contributing to improved guest experiences in the hospitality sector. Features include message categorization, smart property identification, support for 130+ languages, proprietary NLP based on six years of data, and tools like Generative AI and AI Knowledge Scanner. Data analysis offers actionable insights for hoteliers.

3 min

Les CDP, catalyseurs de l’hôtellerie du futur ?

💸 Customer Data Platforms (CDPs) are revolutionizing e-commerce, with the global market reaching $5.1 billion in 2023 and projected to grow at a 39.9% CAGR to $28.2 billion by 2028. In the U.S., hotel chains are beginning to adopt CDPs for enhancing guest experiences and optimizing marketing strategies. The technology is expected to transform the French hotel industry within five years, with adoption likely to start with large chains and trickle down to independent hotels, leading to personalized experiences, targeted marketing, and improved revenue management. Challenges include GDPR compliance, staff training, and integration with existing systems.

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