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🏁 2025, Le Mans: The 24 Hours of Le Mans set a new attendance record with 332,000 spectators, surpassing last year's 329,000. Despite ticket prices rising by nearly €20 in two years, they sold out quickly. Hotel occupancy dropped to 85.5%, down 6.9 points from 2024, influenced by the rise of short-term rentals, according to Jean-Jacques Foignet of Sarthe Tourisme. Half of the foreign visitors extended their stays, often opting for private lodging or staying with locals.

💻 En mai 2025, une enquête menée par The Hotel Yearbook a révélé que 45% des 264 entreprises hôtelières interrogées se considèrent technologiquement "matures". Les systèmes de gestion hôtelière (PMS) et de réservation (CRS) sont largement adoptés, mais seulement 10% utilisent des plateformes de données clients (CDP). Plus de 30% des entreprises investissent moins de 5% de leur budget dans la technologie. Les frustrations incluent l’intégration difficile des technologies et les infrastructures obsolètes qui freinent l'innovation.

💵 MakeMyTrip announced plans on June 16, 2025, to raise over €2.2 billion ($2.6 billion) to buy back shares from Trip.com Group. This involves issuing 14 million ordinary shares, with an option for 16.1 million, and $1.25 billion in senior convertible notes, potentially increasing by $187.5 million. This reduces Trip.com's voting power from 45.34% to below 20%, cutting board members from five to two. Morgan Stanley and J.P. Morgan Securities are coordinating the deal.

📈 Pierre & Vacances - Center Parcs plans strategic review to explore potential shareholder structure changes, following its successful three-year "ReInvention" plan. Targeting an adjusted EBITDA of over €180 million in the current fiscal year, they've appointed Morgan Stanley & Co International plc and BNP Paribas as financial advisors. Recently, they transitioned to an asset-light model, operating 15 residences and 6 hotels under franchise agreements, focusing on leases, franchises, and management contracts for growth.

📅 En 2026, COMO Hotels & Resorts ouvrira le COMO Le Beauvallon, un projet en deux phases en partenariat avec Christina Ong, à proximité du Golf Club de Beauvallon. Cette ouverture suit celle de COMO Le Montrachet en Bourgogne en 2023. 🌐 Yannick Alléno, chef étoilé, proposera un concept culinaire avec influences asiatiques et méditerranéennes. Le site comprendra un club de plage et un ponton privé, illustrant la stratégie de COMO de cibler des destinations prestigieuses et régionales.

📅 19 June 2025, Paris hosts the second "Real Estate & Prospective" conference by the Observatoire de l’Immobilier Durable (OID). The event aims to push for real estate sector adaptation against climate change. Key highlights include a roundtable led by Hélène Chartier of C40 and insights from Christophe Maocec of Météo France on climate risks. The conference seeks a collective drive, backed by a commitment charter, to standardize adaptation best practices.

💰 In 2023, D&D London, struggling from pandemic impacts, sought a buyer for Alcazar Paris. Walter Butler, known for luxury and entertainment ventures, acquired Alcazar's brand and business. Already owning Paradis Latin, Pierre Hermé, L’Ambroisie, and Moma Group, Butler strengthens his Parisian presence. Located in Saint-Germain-des-Prés, Alcazar, a historic cabaret founded in 1968, was frequented by international artists, hosted by nightlife legend Jean-Marie Rivière. Jim Morrison famously spent his final hours at its connected nightclub, Rock’n’Roll Circus.

📦 En 2024, en Europe, le taux de bagages égarés a chuté de 26% malgré une hausse de 8.4% du trafic aérien. 6.3 bagages pour 1,000 passagers ont été mal acheminés, soit 33.4M bagages, avec deux tiers (22M) restitués en 48h. Les investissements en technologie, comme l'IA et le suivi en temps réel, ont amélioré la gestion. La résolution IATA 753 (2023) et la norme MBM (2025) devraient encore réduire les erreurs de 5%. Coût annuel: 5B$ aux compagnies aériennes.

📈 AI Max, an advanced parameter in Google Ads, revolutionizes hotel marketing by leveraging AI to interpret search intentions without exact keywords, automatically generate tailored ads, and dynamically optimize landing pages. Search terms now include conversational and voice queries. Long searches are growing 1.5x faster than short ones. AI-driven ads are predicted to boost conversion efficiency by 28%. U.S. AI-based search ad spending is projected to rise from $1 billion in 2025 to $26 billion by 2029.

💻 Sabre Hospitality launched an enhanced version of SynXis Concierge.AI in June 2024, integrating generative AI for better direct bookings and customer engagement. The chatbot supports over 50 languages and connects to social media platforms. Voice Connect ensures 24/7 virtual assistance. Sabre's Hospitality Solutions, including SynXis, will be sold to TPG by Q3 2025. This update aligns with a 10-year Google Cloud partnership begun in 2020, underpinning Sabre's tech architecture.