Tendance du marché

🌆 During the 2024 Paris Olympics, tourist numbers are expected to reach 3 million, a 16.3% increase from 2023. Post-Games, last quarter 2024 forecasts indicate a rise in international tourist arrivals with air travel from the US up by 7.9%, the UK by 9.4%, Brazil by 11.5%, and Japan by 22.5%. Year-end festivities could see a 13.5% increase in tourists compared to 2023. Air arrivals are projected to be up 7.1% from 2023 and 8.8% from 2019. Chinese tourist arrivals might increase by 89.1% from 2023 but still be 27.8% lower than in 2019. Hotel booking rates for early October are expected to average 60%, mirroring last year's figures.

🏠 Junot Location & Gestion expands into high-end seasonal rentals in Paris, targeting a wealthy clientele seeking authentic stays with hotel comfort. The Paris market is witnessing notable growth, especially in premium areas. Investors see it as an opportunity to fully rehabilitate residential buildings into luxury short and mid-term rentals with 5-star hotel services. An exclusive property on rue des Saints-Pères, in the heart of Saint-Germain-des-Prés, has been acquired by a foreign investor for this purpose.

🏖️ A YouGov study conducted in France, Britain, Denmark, Germany, Italy, Spain, and Sweden reveals attitudes towards overtourism. Spain, especially Catalonia, is a prime example, with 49% of Spaniards believing their region has a "large quantity" of international tourists, and 32% think it's "too much". France follows at 18%, and Italy at 16%, while only 5-7% of Britons, Danes, and Swedes share this sentiment. Locals are concerned with housing access, price increases, and resource depletion due to tourism.

🏨 New York, Paris, and London are top autumn vacation hotel search destinations by French travelers. Hotel searches in France increased by 20% from last year, 34% for international travelers. Searches for 3-star hotels surged by 58%. For autumn 2024, New York averages €299 per night. Hotel swimming pools are the most sought-after amenity. Please note that I did not include the tweet link or additional reading links as these are not part of the key factual information of the article's main content.

🏨 SLS Barcelona, part of Accor Group, opens to guests on December 16, 2024, with an official inauguration in early 2025. Managed by Ignacio Rodriguez, who has prepped for the opening since July 2023 and previously directed Hilton Lyon and Mandarin Oriental units in Chile and the USA. The urban complex features 471 rooms and suites, six restaurant and bar concepts, three pools, a spa, and an event space highlighted by an 800m² ballroom with oversized windows and custom skylights.

📍 Between January and August 2024, the global travel and tourism sector saw a 12.6% YoY decline in transaction activities, with 456 deals announced (M&A, private equity, and venture financing). This decreased from 522 transactions reported during the same period in 2023, as per data from GlobalData. The analyst Aurojyoti Bose from GlobalData highlighted a cautious approach in the market, with notable contractions in North America (32.9%), Asia-Pacific (17.9%), and South and Central America.

🏖️ Zanzibar's tourism sector surpassed pre-pandemic visitor levels in 2022, welcoming over 638,444 tourists in 2023 and projecting a further 9% growth for 2024. C9 Hotelworks, established in 2003, boasts over 700 projects across 110 locations, offering bespoke solutions for the hospitality industry. The Zanzibar government's recent opening of Terminal 3 at Abeid Amani Karume International Airport supports tourism. Key statistics include Europeans making up 60% of visitors, a 62% average occupancy rate in 2023 with peaks from January to May, and 94.4% of visitors traveling for leisure. Upcoming hotel openings by Anantara, Four Seasons, Meridien, Tribute, and Canopy by Hilton signal a luxury market shift from 2024 to 2028.

⚽ Novotel Paris Suresnes Longchamp offers a unique hotel experience at Parc des Princes, featuring a permanent and exclusive room, "La Suite Novotel by ALL.com". This suite includes a queen-size bed, ensuite bathroom, minibar, and large screen TV with a private terrace overlooking the pitch. Accor's Novotel designed the room based on their Hypothesis design concept, offering elegance and comfort. The experience begins before guests arrive with VIP entry and dedicated butler service, extending to in-room dining during the match and a light breakfast the following day. Currently, the privilege is available exclusively to Accor loyalty program (All) members in exchange for points, with price details yet to be disclosed. Hospitality trends indicate a shift towards more immersive and extravagant experiences, with luxury travel expected to grow rapidly according to a 2024 McKinsey report, highlighting the success of both the economy and luxury segments. The concept of "accessible luxury" is gaining traction among travelers, combining high-end amenities with a relaxed atmosphere, influenced by the preferences of millennials and Generation Z.

🍷 The XXIII Trophy by the Club des Directeurs de la Restauration et d'Exploitation France for students under 23 in BTS, License, and Bachelor programs is set for 2025. Registrations are open until November 18, 2024, at www.cdrefrance.com. Participants will conceptualize a complete vitivinicultural and oenological concept for a 30-hectare "Cru Bourgeois" property, including a 40-room hotel**** with two restaurants, a spa, and pools, located 20 kilometers from Bordeaux.

🏖️ Ibis, the world's most renowned budget hotel brand, in collaboration with trend forecasting agency Globetrender, surveyed 9,000 consumers across eight key markets (UK, USA, Brazil, France, Germany, India, Australia, and China) revealing current travel intentions, especially among generations Y and Z. The study found that 58% believe "experiences are more important than material possessions," highlighting a trend towards personal fulfillment, cultural connection, and community belonging. The findings coincide with Ibis's "Go get it" campaign, anticipating travel behaviors toward 2025.