Ouvertures d’hôtels

🏛 UNICO Hotel Collection, known for its "hyper-local" positioning and high-end all-inclusive offerings, is opening UNICO 20°105° Hotel Vallarta in Riviera Nayarit, Mexico, marking a new chapter for the brand's ambitious international development. The adult-only boutique hotel will feature just 141 rooms, ensuring an intimate experience. It boasts a cultural bridge combining contemporary design, personalized hospitality, and regional traditions. Guests can enjoy immersive local experiences, a wellness spa, Café Inez, and the guidance of Local Hosts. The gastronomy includes three specialty restaurants: Agua Madre with authentic Mexican cuisine, Lia with Italian influences, and KOBO offering Japanese flavors. The hotel is set in Puerto Vallarta, a tourist hotspot known for its historic center, arts scene, and traditional crafts, offering a mix of relaxation and cultural exploration.

🏨 Opening in 2027, a new 4-star hotel with 104 rooms and suites alongside a restaurant and panoramic terrace will grace the 24 Hours of Le Mans circuit at the Esses de la Forêt turn. Initiated by the Automobile Club de l'Ouest (ACO), the hotel aims to enhance the visitor experience. Construction by Virage 5 and ADIM Ouest started in February 2025, as part of the circuit's southern hub development, which includes Antarès and the Golf des 24 Heures.

🏠 L’Anantara Palais Hansen Vienna, a historic building on Vienna's Ringstrasse, reopened after an elegant transformation. Initially constructed for the 1873 World Fair by Baron Theophil Edvard von Hansen, it now resumes its role as a luxury hotel under Minor Hotels. Anantara Hotels & Resorts marks its first venture in Austria with this launch. The hotel features 152 fully renovated rooms and suites, with the Presidential Suite spanning 408 m². It houses the Michelin-starred Edvard restaurant with Chef Paul Gamauf and includes Theo's Lounge & Bar as well as Brasserie Sophie. Guests can enjoy a 800 m² spa with a mix of oriental rituals and advanced technologies.

📈 On May 15, 2025, in Paris, Bpifrance, Influence Society, and L’ADN will co-host a strategic event at the opening of La Fondation hotel, focusing on artificial intelligence (AI) in the tourism sector. The event targets executives and owners of upscale hotels, resorts, and campings to discuss AI's practical applications. From 5:30 PM to 7:30 PM, topics like customer relationship automation and ethical data use challenges will be explored, followed by a networking cocktail. This conference marks the beginning of ongoing discussions on AI's impact on tourism.

🏠 Fondée en 2008, Ascend Collection de Choice Hotels International célèbre en 2024 avec 423 établissements ouverts et 70 hôtels en développement. Une identité visuelle modernisée est dévoilée pour marquer ce nouveau chapitre, reflétant l'héritage de la marque et la singularité de chaque hôtel. La croissance de plus de 40% en 2023-2024 s'étend à des marchés comme Washington D.C., Vancouver, Mexico City, Queensland, et Calama.

🏠 Gravity Haus, a Colorado-based lifestyle hospitality innovator, has appointed hospitality industry veteran Mike DeFrino as President. With over 40 years of experience, DeFrino, who led Kimpton Hotels & Restaurants for 28 years and contributed to its IHG acquisition in 2022, joined Gravity Haus' board a year ago. CEO Jim Deters praised DeFrino's growth expertise as ideal for the company's next development phase. Gravity Haus plans to establish its ninth location in Big Sky, Montana, by summer 2025, following successful openings in Aspen and Jackson Hole.

🏢 Hilton set to open its first luxury lifestyle hotel, NoMad Singapore, in Asia-Pacific in 2027, in partnership with UOL Group, featuring 173 rooms. Located on Orchard Road, Singapore, the hotel aims to offer an elegant, immersive, and locally resonant experience with a sophisticated design, exceptional gastronomy, and personalized cultural programming. Alan Watts, President of Hilton Asia-Pacific, highlights the ripe Asian market for high-end experiential stays, with Singapore as an ideal launchpad for the NoMad style. NoMad Hotels is known for blending grandeur with intimacy, refinement with boldness, creating unique stories that reflect their cosmopolitan urban settings. Andrew Zobler, CEO of The Sydell Group, describes NoMad as more than a hotel – it's a world-facing home filled with narratives and beauty.

🏠 SIRO Boka Place, the second establishment of Kerzner International's SIRO Hotels, has opened in Porto Montenegro, on the Boka Bay. Following the February 2024 launch of SIRO One Za'abeel in Dubai, SIRO Boka Place emphasizes a holistic lifestyle with a focus on fitness, nutrition, sleep, mindfulness, and recovery, integrating advanced technology. This marks SIRO's European debut and a strategic move in their international expansion, offering an experience for all generations, blending well-being with the vibrant landscapes and culture of Montenegro.

🏨 B&B HOTELS expands in Southwest France with a new hotel near the fortified city of Carcassonne, offering easy access to the train station, airport, and Rocadest shopping center. The B&B HOTELS Carcassonne Rocadest La Cité features 70 rooms, including family suites and rooms for people with reduced mobility, private parking with upcoming electric charging stations, and a bicycle storage area. The Breton group currently has 104 job offers available.

🏨 Travelodge expands its UK network with the opening of two new hotels near Dartford Crossing in London and on Liverpool's waterfront. The London hotel features 125 rooms, while the Liverpool establishment has 101 rooms, catering to both leisure and business travelers. The London Dartford Crossing location provides easy access to M25, Dartford Tunnel, Stone Crossing Station, Bluewater and Lakeside shopping centers, Dartford Central Park, and the Thames waterfront. Renovations are planned for the coming months. Travelodge's network exceeds 600 hotels across the UK, Ireland, and Spain.