Ouvertures d’hôtels

🏨 OYO, launched in the US in 2019, operates over 320 hotels in 35 states. In 2023, they added nearly 100 hotels to their American portfolio and plan to add about 250 in 2024. The Motel 6 franchise network, part of G6, generates $1.7 billion in gross revenue. OYO aims to leverage its technology suite and marketing expertise to drive growth for Motel 6 and Studio 6 brands. The acquisition, led by OYO International CEO Gautam Swaroop, is significant for OYO's international presence. Blackstone invested in Motel 6 to transform it into a leading low-cost lodging company with around 1,500 franchise hotels in the US and Canada. The deal is expected to close in Q4 2024.

🏨 Borealis Hotel Group's two hotels are near Brussels Airport, accessible by car (E19 and E40), and within walking distance to buses and trains to central Brussels. The Holiday Inn Express Brussels-Airport offers 208 rooms, 1 meeting room, breakfast space for 180 people, an Express Café, Crew Lounge, 100 underground parking spots (with electric charging stations), and an outdoor terrace. Adagio Access Brussels Airport features 160 modern studios with fully-equipped kitchens, a fitness room, communal spaces, and underground parking.

🏦 Meliá Hotels International expands in Argentina by adding Almarena Puerto Retiro and Almarena Madero Urbano to its portfolio, opening on November 1st under the Affiliated by Meliá brand. Located in Buenos Aires’ avant-garde neighborhoods of Puerto Madero and Retiro, the hotels offer unique architectural designs. Almarena Puerto Retiro boasts 73 fully-equipped apartments, an outdoor pool, spa facilities, and meeting spaces, while Almarena Madero Urbano features 78 modern apartments, extensive wellness facilities, and meeting rooms. Meliá strengthens its presence in Argentina with these openings.

🏖 Le Beach Bay Hotel – Mirfa, septième établissement Edge by Rotana depuis mai 2022, offre 76 appartements avec services hôteliers. PDG Philip Barnes annonce l'ouverture aux Émirats arabes unis, marquant la croissance de Rotana, qui détient désormais 4 768 chambres sur 17 propriétés à Abu Dhabi.

🏕 Four Seasons Resort Mallorca at Formentor, a legendary Majorcan site, has reopened for its inaugural season as a revamped luxury sustainable vacation destination. The 40-hectare estate, nestled within a private expanse of carefully landscaped gardens, combines steep cliffs and secret beaches with glam-chic charm. Rainer Stampfer, President of Global Operations at Four Seasons, expresses excitement about adding Formentor Hotel to their collection of historic European properties, modernized to provide a new Four Seasons experience, emphasizing respectful modernization while preserving the site's poetic charm, European sophistication, and connection to nature, which includes an active vineyard.

🏨 Sam Nazarian, Tony Robbins, Marc Anthony, and Richard Attias create a luxury hotel platform, launching four The Estate hotels and residences in 2026 in St Kitts, the UK, Trento (Italy), and Montreux (Switzerland), with more in Miami and the Gulf. A preventive medicine and longevity center opens in Los Angeles in 2025. Partnership with Fountain Life aims to build the largest longevity-focused global network, reaching 15 hotels, residences, and 10 urban centers by 2030.

🏠 Bloom House won 3rd Prize at the Hôtel & Lodge Awards 2024, in the Paris category. Located between Gare du Nord and Gare de l'Est, the hotel features 91 rooms designed by Vincent Bastie, a barista bar led by Victor Delpierre, and a restaurant by former "Top Chef" Olivier Streiff. This Forstyle Hôtels Collection 4-star hotel affiliated with Hôtels & Préférence offers an 18-meter indoor pool and a surprising green oasis in the heart of Paris.

🏠 Eternam acquired the 3-star, 50-room Moulin Plaza hotel at the end of July, located at the foot of the Moulin Rouge in Paris's 9th arrondissement. A club deal involving around thirty private and institutional investors was structured for the acquisition. The hotel will undergo a renovation and upgrade program aimed at a 4-star classification, refreshing room layouts and common area decorations, to capitalize on its prime location between the Central Business District and Butte Montmartre.

🏦 Auberge Resorts Collection, known for its luxury hotels and resorts, has taken ownership of the new luxury hotel Cambridge House, located in the heart of Mayfair, central London. The hotel is set to open at the end of 2025, offering unparalleled service, multiple restaurants, and a luxurious spa. It is a part of Reuben Brothers' £1 billion renovation project covering 1.3 hectares in the Piccadilly Estate area, which includes the modernization of One Carrington residences and the iconic Shepherd Market's cobblestone streets. Auberge Resorts was selected by Reuben Brothers, global real estate leaders, to manage the property, which is the transformation of the former In and Out Military Club at 94 Piccadilly.

🏠 MGallery Collection opens Gem Forest Hotel Nairobi with 105 rooms and suites, four vibrant dining areas, a spa, and bespoke meeting experiences. This marks its first boutique hotel in Sub-Saharan Africa and fourth establishment in Africa, showcasing MGallery's strategy for leisure potential destinations and local experiences for travelers. CEO Maud Bailly highlights Nairobi's vibrant spirit and serene Karura Forest beauty. Located near the UN headquarters, the hotel offers views of the city and forest, blending elegance with sophistication.