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📍 Maud Bailly, CEO of Sofitel Legend, Sofitel, MGallery, and Emblems, visited Athens to mark Accor's expansion in Greece. Athens hosts the first-ever MGallery Suites with Athens Capital Suites – MGallery Collection. A new MGallery hotel is announced for Chania, Crete, opening in 2026. This highlights Greece's strategic role in Accor's luxury brand deployment in Europe, emphasizing cultural storytelling and experiential design as key elements of future luxury.

📍 Marriott Hotels has opened its first hotel in Luxembourg, the Luxembourg Marriott Hotel Alfa, located opposite the central train station. This new establishment combines innovation with historical charm, catering to both business and leisure travelers. Sandra Schulze-Potgieter, Vice President of Marriott International, highlights its potential to become a popular destination in the Grand Duchy. This marks a strategic expansion for Marriott in Europe, blending modern sophistication with remarkable hospitality.

📍 Minor Hotels, an international hotel group, will manage Dukes The Palm, a Royal Hideaway Hotel on Dubai’s Palm West Beach starting August 1, 2025. This strategic move, in collaboration with Seven Tides, enhances Minor Hotels' UAE presence. The resort features 273 rooms and 287 serviced apartments, boosting Minor Hotels' total to 1,524 keys across Palm Jumeirah. This expansion underscores their commitment to the region.

🏨 Miranove, from February 2023 to May 2025 in Montpellier, is transforming the former Les Consuls de Mer residence into an upgraded apart-hotel. This involves a 5.5 million euro renovation of 118 apartments, common areas, and facades. Key features include a panoramic restaurant on the 7th floor and a rooftop bar. Georges Parnot, Philippe Bourigeau, and Ozan Gunduz lead the project, maintaining the building's distinctive glass panel façade. A 160 m² ground-floor space was acquired to expand reception.