Accor procède à deux nominations pour renforcer le pilotage de ses marques
🏨 Accor announces strategic appointments to enhance brand management, with over 20 years of industry experience, Benoît Racle is named Director of Premium Brands, overseeing Pullman, Swissôtel, Mövenpick, Angsana, and Peppers. The premium segment's signature count has tripled in 2023 compared to 2019. Pullman, a flagship brand with over 150 years of history, operates 155 hotels across 42 countries, with 65 new projects underway.
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