Étude Sunweb : plus de 50% des Français restent fidèles à la montagne
🏂 Over 50% of French people remain loyal to mountain holidays despite less snow. A study by iVOX for Sunweb, which has been named the world's best tour operator by the World Ski Awards for nine consecutive times, reveals that 75% associate winter sports with freedom and an enjoyable atmosphere. However, 27% struggle to predict snow conditions, and 47% prefer to book last-minute to ensure good snow quality. Nonetheless, 52% believe the mountain holiday experience is irreplaceable.
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