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🏨 Najeti Hôtels & Golfs Collection acquired the Hôtel de l' Ill*** in Strasbourg's historical center in 2023. After initial renovations of common areas and some rooms, a second phase starts in January 2025, investing €500,000 to create 4 apartments, accessible via rue Modeste Schickelé, for independent stays with hotel-grade hygiene and security, and optional hotel services - exemplifying Najeti's hybrid accommodation strategy also seen at the Hôtel de la Poste in Beaune.

📝 Hotel bookings on Skyscanner surged by 57% between January 1st and 5th, 2025, compared to the same period in 2024, indicating a strong desire among French travelers for comfortable and hassle-free vacations. Popular destinations include sunny Marrakech, cosmopolitan London, exotic Bangkok, and historic Rome. Additionally, flight searches for Christmas 2025 show significant growth, suggesting early holiday planning and a yearning for festive experiences.

🍴 TheFork's 2024 annual report shows a +30% increase in Christmas reservations compared to the previous year, despite a lackluster summer. The least busy day for restaurants was the first Monday of 2024, dubbed "Blue Monday des restos." Valentine's Day saw a peak in bookings, doubling a typical day’s reservations. The summer Games caused a -16% to -30% drop in international bookings before the opening ceremony, but a +25% rise in Paris and a +11% nationwide post-ceremony due to visiting tourists.

📌 SETT, historically known as the Salon des Équipements et Techniques du Tourisme, rebrands as the Salon Européen des Tendances Touristiques to reflect its innovative vision and European focus. The new name and identity are effective immediately across all communication platforms. The tourism industry's flagship event, SETT, will take place from November 4-6, 2025, welcoming French and European professionals. Already attracting over 10% international visitors, the event aims to expand its reach to strategic markets like Germany, the Netherlands, and Northern Europe, building on the momentum from a 2024 roundtable event, "Travailler ensemble au niveau européen.