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5 min

Etude/restauration rapide et traditionnelle : que disent les consommateurs sur Google ?

🍝 In France's evolving restaurant market, VASANO analyzed Google reviews, revealing that KFC leads with a 4.36/5 rating (+10.65%) and a 50.83% response rate. Burger King follows closely, while Sushi Shop shows the highest growth (+16.70%) with a 76.55% response rate. McDonald's, despite having 598,873 reviews, faces challenges with a lower 3.58/5 rating. O'Tacos' rating declined (-1.70%). The traditional sector is reinventing itself to meet consumer expectations.

3 min

Tourisme : réunion de travail entre la Ministre Delattre et Franck Louvrier

📈 On February 12, Franck Louvrier, President of the Tourism Committee of Regions of France and Vice-President of the Pays de la Loire Region, met with Nathalie Delattre, Minister in charge of Tourism. They discussed the co-construction of France's 2030 tourism strategy and the governance of Atout France. The Regions of France expressed strong willingness to collaborate with the government to enhance sector professionalism, digital transformation, and innovation support, mirroring initiatives like the Tourism Professions Week.

2 min

Arnaud Bécard nommé CEO de Traiteur de Paris

🍴 Arnaud Becard, 53, appointed CEO of Traiteur de Paris by Noe Industries. With over 20 years in executive management and finance in the agri-food sector, he's worked with international firms like La Charlotte, Soufflet, Senoble, and Saria. Noe Industries invested in Traiteur de Paris in June 2024, boosting its equity by €6M. Becard's goal is to continue consolidation and implement a new strategic plan for profitable growth. Noe Industries, founded in 2020, specializes in investing in French industrial companies requiring capital and expertise for transformation or carve-outs.

2 min

Degré Zéro, salon professionnel de référence des boissons no/low enregistre une affluence record avec 1028 visiteurs et double le nombre d’exposants

🍻 Degré Zéro, a No-Low beverage sector event, set a record on February 9, 2025, with 1028 visitors, marking a 128% increase from 2024. The event doubled its exhibitors from 35 to 70, reflecting the sector's growth since the December 2024 Degré Zéro barometer report. The salon offered master classes and conferences, providing a rich exchange platform for industry professionals.

3 min

Job dating des métiers du tourisme à Bordeaux le 21 mars 2025

🏖 On March 21, 2025, Médoc Atlantic Tourism Office is hosting a Job Dating event for tourism jobs at UCPA Sport Station Bordeaux from 10 a.m. to 7 p.m. The tourism sector is crucial for New Aquitaine's economy, with 29 million tourists in 2019, 142,000 jobs, and generating €12.3 billion, 9% of the regional GDP. The event offers interviews and quick job opportunities for attendees, including students and young graduates.

2 min

Webinaire Destination Regen : Lancement appel à candidature le 20 février 2025

🏖️ Webinar "Destination Regen" launches a call for applications on February 20, 2025, seeking four pilot territories for regenerative tourism. The program is designed for tourism accommodation actors and their partner organizations to co-develop regenerative economic models. The approach reconciles economy and ecology, offering solutions amidst tourism sector challenges like increasing environmental regulations, declining international clientele, climate events, and demand for environmentally respectful offers.

7 min

Intérieurs en mutation : cinq tendances qui pourraient définir 2025

🏠 As 2025 approaches, key trends in architecture, interior design, and construction are expected to include harmony, humanization, sustainability, and innovation. Vicaima, a European leader in the design and production of doors, frames, closets, panels, and furniture parts, predicts significant advancements in the environments we live in, with interiors becoming extensions of our identities. The company anticipates that the seamless integration of design elements will define modernity, offering new finish options that align with global trends and professional needs.

4 min

Emblems Collection, la marque de luxe exclusive d’Accor, annonce la signature d’Elatos Resort en Grèce

🏖 Accor announces the addition of Elatos Resort in Greece to the luxury Emblems Collection, transforming it to new standards of intimate luxury and timeless elegance. Nestled in the stunning landscapes of Mount Parnassus, Elatos Resort will offer a unique retreat combining nature, heritage, and contemporary sophistication. The resort is known for its pristine slopes, lush forests, and cultural significance as a gateway to Delphi. The redesign by MKV Design will merge alpine charm with the refined aesthetic of Emblems Collection, featuring large private chalets and interiors with natural materials, rich textures, and soft lighting.

2 min

Terre Blanche Hotel réouvre ses portes le 13 mars 2025

🏖 Terre Blanche Hotel Spa Golf Resort ***** reopens on March 13, 2025, in Provence, near the Mediterranean, with a focus on golf excellence, sustainability, and guest well-being. The resort offers unique golf facilities in France and a variety of outdoor activities for all ages. A redesigned wellness spa with new features such as a hammam, sauna, laconium, ice fountain, and snow shower is launching in Spring 2025. The Michelin-starred restaurant Le Faventia reopens on April 24, 2025, with Chef Quentin André committed to eco-responsible cuisine that showcases regional bounty.

3 min

Le réseau Gîtes de France® présente son bilan 2024

🏡 In 2024, Gîtes de France® saw 27.2 million overnight stays, a 3% increase from 2023, and maintained a stable occupancy rate of 47%. Revenue from tourist tax contributed to French communities increased to €25.5 million, up from €24.3 million the previous year. Average stay durations remained the same as in 2023, with rural cottages at 8 nights, while the average basket of vacationers grew, indicating an upmarket shift, with rural cottages averaging €733 per stay.

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