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🍷 During the XXIII edition of Trophée CDRE France 2025, 10 students were tasked to innovate the wine tourism experience of a 40-room, 4-star hotel near Bordeaux. Over several months, they developed concepts incorporating slow tourism, wellness, and immersive experiences, along with economic and social considerations. These projects included pricing strategies, dining options, retail spaces, and economic models, while also focusing on staff inclusion and sector realities. The event was held thanks to the hospitality of the Lycée Polyvalent d'Hôtellerie et de Tourisme de Gascogne in Talence and the support of key partners.

🏨 DET partnered with travel tech leader Amadeus to create a city-wide ecosystem for rapid prototyping of travel tech solutions in Dubai. The strategic agreement aims to boost Dubai's status as a top innovation hub in tourism, enhancing the visitor experience and supporting the emirate's tourism ecosystem, which saw a record 18.72 million international visitors in 2024. Issam Kazim (CEO of DET) and Maher Koubaa (EVP of Travel at Amadeus, General Manager EMEA) signed the deal contributing to Dubai's Economic Agenda, D33.

🍴 The Michelin Guide France 2025 features 2 new three-star restaurants, 9 new two-star, and 57 new one-star establishments, totaling 654 starred tables, including 31 three-star, 81 two-star, and 542 one-star. The Etoile Verte MICHELIN selection now has over 100 restaurants, with 10 new additions. The ceremony held at Metz Congrès Robert Schuman in Moselle celebrated the guide’s 125th anniversary.

🏖 Nathalie Delattre, French Minister for Tourism, reports positive tourism figures for early 2025, with mountain areas benefiting from good snow and sunshine. Winter holidays showed good dynamics, despite a slight dip from UK and US markets and business tourism. Spring outlook is very positive, with Asian and German markets rebounding. Seasonal rentals maintain momentum with a 12% increase in January and 28% in February night stays compared to 2024. Metropolitan hotel occupancy rates remained stable in January and February, with spikes in Marseille (+11 points) and Toulouse (+12 points). Data source: France Tourisme Observation (Atout France and ADN Tourisme) - STR x In Extenso for Atout France.

🏖 Likibu, a vacation rental comparator, has revealed the top 30 most searched French villages on Google, selected from over 30,000 municipalities. The study included searches related to village names and queries like "Que faire" (What to do), "Que voir" (What to see), and "Que visiter" (What to visit) for villages with less than 2,000 inhabitants. French villages, known for medieval sites, gastronomy, and architectural gems, are nestled in exceptional natural settings, attracting history enthusiasts and visitors seeking local tourism experiences.