Michael Vey

🖨 Le luxe fantôme : ces projets jamais construits qui façonnent le luxe de demain 2024 : L'hôtel de Sarakiniko à Milos (Grèce) a vu sa licence annulée pour irrégularités et risques environnementaux après pressions des habitants et ONG. 🏝️ 2017-2022 : Le projet SO/Sofitel Champs-Élysées à Paris, annoncé par Accor et Groupama, n'a jamais vu le jour malgré une annonce initiale de 100 chambres et piscine. Moon Dubai : Annoncé par Moon World Resorts pour 2027, avec une sphère de 200 m et 4,000 suites, mais aucun permis ni terrain confirmés à ce jour. 🌕

🏨 Lionel Messi's MiM Hotels, launched in 2017, includes six properties across Sitges, Ibiza, Mallorca, Baqueira, Andorre, and Sotogrande. From November 1, 2025, they'll join Meliá Hotels International’s luxury division, The Meliá Collection. Meliá, managing over 350 hotels globally, will handle operations, enhancing distribution and marketing. While Messi retains ownership, this strategic alliance aims for MiM’s international growth and sustainability, highlighted by their LEED Platinum certification commitment.

🏨 Accor acquired Ennismore, Hyatt took over Two Roads Hospitality, and Hilton purchased NoMad, adapting to travelers' demand for unique experiences. In 2025, Seibu Prince Hotels bought Ace Hotels for $90M, and Marriott acquired citizenM for $355M. Cult brands attract Gen Z and millennials with their strong community and identity, unlike standardized large chains. Future acquisition targets may include Soho House, The Standard Hotels, and Experimental Group, emphasizing community engagement over the number of properties.