LHotellerie Restauration, auteur/autrice sur Le 10 Minutes Hôtelier - Page 25 sur 26

1 min

Un nouvel Easyhotel prévu à Marseille en octobre

🏨 Easyhotel opens a new hotel in Marseille, Bouches-du-Rhône, on October 14 with 111 rooms designed for lower environmental impact. This is the fourth Easyhotel in France, joining Nice, Charles de Gaulle-Villepinte, and Aubervilliers, out of a total of 49. The Marseille Euromed location boasts quality bedding, sound insulation, air conditioning, and blackout curtains, situated in the Euromed district, France's fourth-largest business quarter.

1 min

Lancement de la 70ème édition du concours « Le Meilleur Apprenti Cuisinier de France » Promotion Éric Fréchon

🍳 In 2024, L'Association des Maîtres Cuisiniers de France celebrates the 70th anniversary of "Le Meilleur Apprenti Cuisinier de France" contest. Renowned Chef Éric Fréchon, with 3 Michelin stars, a Green Star, and over 40 years of experience, will be the patron. Regional selections run from September 30 to November 28, 2024, across France, leading to the national final on January 13, 2025. Chef Fréchon is a Meilleur Ouvrier de France since 1993 and a Knight of the Legion of Honor since 2008.

3 min

Emmanuel Renaut et Yannick Alléno, le duo du prochain Toquicimes à Megève

🍴 Megève will spotlight its 139 restaurants at the 7th Toquicimes festival, co-founded by Mayor Catherine Jullien-Brèches and 3-Michelin-starred chef Emmanuel Renaut, from October 18-20, 2024. The festival includes masterclasses, contests, and a chefs' jacket auction for the Antoine Alléno Association on October 19, supporting families affected by road tragedies, in memory of Antoine Alléno who passed on May 8, 2022. Yannick Alléno, of the Michelin 3-star 1947 at Cheval Blanc, parrains the event.

2 min

Le resto-ferme Mûre essaime son concept

🌿 Arnaud Dalibot, ex-directeur at LVMH USA, launched Mûre, a 45 m² micro-canteen in Paris, 2014, focusing on mainly vegetarian, homemade cuisine with 95% organic, seasonal, local products. Serving 300 lunches daily with an average spend of €12, options range from €5.30 to €17.50. In 2018, he started a 3-hectare agroecological farm in Ile-de-France, producing 140 vegetable varieties, fruits, honey, eggs, and opened a Parisian grocery store in January 2024. Partnering with Bertrand Jelensperger in 2022, Mûre's expansion includes 5 branches by autumn 2024, with a second 10-hectare farm already in operation.

2 min

Réseaux sociaux : les clés pour être actif et réactif

📱 Nearly 3 out of 4 French people surf the internet daily, dedicating over two hours on average. Social media usage is high among 15-24 year olds at 83%, while over 50s prefer generalist portals (53%). Restaurants should be active online, posting 3 to 5 times per week, mixing videos (10-20 seconds each), photos, and text. Posts can include quizzes, games, and contests to engage and expand communities, especially targeting under 30s who frequent Instagram and TikTok. Social networks also serve as a reservation tool, essential for increasing business revenue.

2 min

Inwood Hôtels inaugure de nouveaux établissements

🏨 Inwood Hôtels group, with 12 properties including three 5-star, acquired Hôtel Malmaison, a 4-star in Nice, and Hôtel Impérial Garoupe, a 5-star in Cap d'Antibes, set to reopen in May 2025 after renovations. They also reopened Hôtel Burdigala in Bordeaux as a 5-star lifestyle hotel in September 2023, aiming for an Eco-label certification. The newly 3-star Arcanse in Arcachon, formerly Hôtel de la Plage, reopened after a complete renovation and six months of closure, featuring 56 rooms and suites.

1 min

88% des Français prévoient de fréquenter les bars, cafés et restaurants cet été

🎉 In a study by OpinionWay for Orisha Distribution, 88% of French people plan to frequent bars, cafes, and restaurants this summer. A 14% increase from last year, with those under 35 years old showing a 24% spike. Monthly spending is expected to average €159 in restaurants and €55 in bars and cafes. 30% of under-35s intend to watch the Olympic and Paralympic games at these venues, compared to 13% of those over 35, and 9% of those over 50.

1 min

Stéphane Villain élu président d’ADN Tourisme

🏖️ Stéphane Villain elected as president of ADN Tourisme during the annual general meeting, succeeding François de Canson. Villain, President of Charentes Tourisme and Mayor of Châtelaillon-Plage, aims to enhance the network's cohesion, promote external openness, and innovate to address environmental, social, and digital challenges. ADN Tourisme consists of 1,200 institutional tourism bodies and 12,700 professionals across local, departmental, and regional levels.

2 min

Rupture anticipée d’un CDD

🚫 Employers cannot terminate a fixed-term contract (CDD) before its 6-month term for financial difficulties, as it's not a valid reason for early termination. Allowed unilateral CDD termination reasons include mutual agreement, serious misconduct, force majeure, employee incapacity, or permanent contract (CDI) hiring. Any other reason is illegitimate. If the employer initiates early termination, they must pay damages equal to the remaining salary (Art. L. 1243-4). Legal interest on damages begins from the judgment date, not the claim date (Cass. Soc., 17 Oct. 1987, n° 86-41.369). Additionally, employees are entitled to end-of-contract indemnity and compensation for paid leave accrued.

3 min

Comment répondre à un commentaire client grâce à l’intelligence artificielle

💻 Artificial Intelligence (AI) can respond to client comments, using positive analysis results to craft replies to negative feedback. To utilize AI like ChatGPT for this, one begins by inputting 'Start of analysis' and 'End of analysis', followed by the customer's negative comment, for instance, "No hot water this morning; stained sheets." ChatGPT then generates a response, contextualizing the issue (e.g., a rare hot water system failure after ten years of problem-free operation) and highlighting the hotel's strengths (like central location). This method not only addresses client concerns but also strategically turns negative comments into marketing opportunities. Responses are refreshed annually, ensuring relevance and effectiveness in customer communication. Authors: Tony Loeb and Anick Rekettyei.

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