LHotellerie Restauration

🏨 Marriott, an American giant, opened its 9,000th hotel in mid-August in Florida. The new partnership with Sonder adds over 10,500 rooms (9,000 already open) to the new Sonder by Marriott Bonvoy collection. Sonder, founded in 2014, caters to a young, urban clientele with a digital operational model. The first Sonder Atala opened in Paris in August 2021. Marriott now targets a net room growth of 6 to 6.5% for 2024. Tim Grisius, Global M&A and Real Estate Officer at Marriott, believes this will provide more urban apartment-style lodging options within the Marriott Bonvoy portfolio, catering to the growing extended-stay market.

🏅 Since January 1, 2024, France's DGCCRF has controlled nearly 16,000 establishments nationwide, focusing on the hospitality-industry (CHR), transport, non-food products, and online platforms for ticket sales and betting, as part of the preparations for the Paris 2024 Olympic and Paralympic Games, expecting 15 million visitors. CHR received special attention, with 5,600 checks revealing mostly minor infractions leading to educational measures, but with serious breaches by less than 6% of establishments resulting in 483 administrative and 346 criminal proceedings, and 26 closures by prefectural decree. Additionally, SignalConso, the consumer reporting platform, registered over 13,000 complaints in related sectors.

🏦 Groupe Logis Hôtels sets a new booking record with 6 consecutive years of growth, increasing revenue by 10%. Website logishotels.com grows by 10%, while specialized distributors like Booking and Expedia grow by only 2%. Notably, international clientele increased by 10%, accounting for 45% of seasonal bookings, influenced by the Olympic Games. Areas near Paris, such as Nord (+109%), Marne (+79%), Côte Fleurie (+52%), Oise (+39%), and Indre (+34%), saw significant boosts. Other growth factors include a modest price increase of 4% from 2023, a loyalty program with a 15% revenue hike and 5.5% cashback, and strong branding campaigns. The group expects a +12% growth in September, with a significant 27% increase in business clientele, as confirmed by the General Director, Karim Soleilhavoup.

🏅 Paris hosted the Paralympics concluding on September 8 after the Olympics. Hospitality and restaurant sectors (CHR) presented a mixed picture, according to Pascal Mousset and Frank Delvau. From July 1-18, business slowed as locals left and telework increased. Restaurants and bars in Paris reported a 20-70% loss in revenue before the opening ceremony on July 26. Zones with security measures saw up to an 80% decline. Traditional dining venues lost regular clientele, with museums and taxis also experiencing a 30% and 40% drop, respectively, while national restaurant chains saw a 12% decrease. However, high-end hotels had 85-90% occupancy from July 26 to August 11, with rates doubling, but occupancy fell to 40-50% post-Games. Hospitality projected at 65% occupancy during the Games, but the overall year was not positive for hoteliers. Surveys by GHR and Umih are underway for a definite economic impact assessment.

🍛 La 7e édition du festival Kouss·Kouss à Marseille du 28 août au 8 septembre 2024 célébrera le couscous, impliquant 180 restaurants et commerces. Partie de l'Été marseillais 2024, il est soutenu par l'Office de Tourisme de Marseille, la Ville de Marseille, couscous Carret Munos et l’hôtel Mercure Canebière Vieux-Port. Cette année inclut une collaboration avec l'APHM pour proposer des recettes de couscous dans les hôpitaux marseillais.