l.guillotindecorson

🏨 Garner Hotel Preston Samlesbury in the UK, operated by KRO Hospitality, marks Garner hotels' expansion in Europe since its 2023 launch. Part of IHG, with 117+ properties open or planned in Europe, Garner hotels entered a deal with NOVUM Hospitality to open over 50 establishments in Germany. Garner also made initial signings in Turkey and Italy. The Preston Samlesbury hotel features 80 rooms with "Made with Character" design, a British local-produce restaurant called Village Brasserie, a Lounge Bar, meeting spaces, and a gym.

🏨 HR Group acquires 10 hotels from H World International, adding over 1,600 rooms and 280 employees to its operation. The deal includes seven IntercityHotels and three Steigenberger-branded hotels across various German cities. HR Group also extends franchise agreements for Steigenberger Parkhotel Braunschweig and IntercityHotel Schwerin, bolstering its European market presence with over 200 properties owned, leased, or managed. 🏨

🏨 Braxton ALFRED HOTELS acquired the Maubeuge Hotel in Paris' 10th district, partnering with ALFRED HOTELS (operator & brand), Braxton AM (asset manager), and Le Comptoir Immobilier (Izimmo group). They raised over €70 million in equity in two years. This first investment in Paris includes a full restructuring for a 2025 winter reopening, targeting high occupancy from business and tourism, leveraging its proximity to Gare du Nord, the 9th district, and Montmartre. The group, established in 2023, aims for accessible quality and a practical approach.

🏨 limehome, a German operator in digitized apartment hotels, is expanding into the French market with two projects in Île-de-France, targeting a 2025 opening. They'll deploy 44 apartments across Suresnes and Versailles. Suresnes will feature 25 units in a renovated office building near La Défense and Charles de Gaulle Étoile, opening in the autumn of 2025. Versailles will have 19 units in two adjacent historical buildings close to the château and Notre-Dame market, including an antique shop on the ground floor. limehome operates over 9,000 apartments in 150 European cities and focuses on flexible offerings for investors and travelers. CEO Josef Vollmayr notes Paris's 52 million hotel stays in 2023, second only to London in Europe.

🏦 The Ascott Limited focuses on North Africa, especially expansion in Morocco. Recently opened Citadines Almaz Casablanca with 61 apartments; Citadines Bab Tangier with 130 apartments expected in 2027 near Tangier airport. Future openings include Citadines Connect Belvédère Casablanca (60 units, Q4 2026), Citadines Racine Casablanca (123 apartments, Q3 2025), Ascott Hivernage Marrakech (100 units, Q4 2026), and The Unlimited Collection Marrakech (90 rooms, Q4 2026). Morocco's tourism grows with 17 million visitors in 2024, projecting 20 million by 2025, a 30% increase from 2023.

🏨 easyHotel secures a €29.2 million loan from CaixaBank for expansion in Spain, planning four low-carbon hotels in Madrid, Barcelona, Valencia, and Alicante. The second Madrid and Barcelona hotels are set to open by 2025, Valencia's first in the same period, and Alicante's in 2026. The easyHotel Madrid Alcalá opens on April 29, 2025, in San Blas, offering rooms from €75/night with quality amenities and 31 parking spaces, including four EV charging stations.