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Accueil Archives pour Julia Luczak-Rougeaux Page 10

Posts by author

Julia Luczak-Rougeaux

168 posts
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  • 2 min

Le Parc Astérix améliore la connectivité mobile dans ses hôtels

  • Julia Luczak-Rougeaux
  • 6 novembre 2024
🎮 Parc Astérix, in partnership with Hub One, has enhanced mobile connectivity in its hotels, installing over 100 antennas and nearly 3 km of cables to ensure stable 3G, 4G, and 5G coverage across 50,000 m² of hotel and dining areas. This upgrade addresses the increased visitor demand for mobile network and internet connection, essential for the park's mobile app features, including real-time queue updates. The improvement is part of Compagnie des Alpes' broader strategy to assess mobile coverage in its parks, incorporating Distributed Antenna System (DAS) into the design of under-construction hotels.
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  • 3 min

Korner veut réinventer le management hôtelier en misant sur la décentralisation

  • Julia Luczak-Rougeaux
  • 5 novembre 2024
🏨 Korner Hotels cofounded by Benoît Piel and Maxime Letessier, offers a decentralized, autonomous hotel management model. Launched a month ago, after two years of creation, they run 6 urban hotels in Paris with 25-35 rooms each. The model breaks the industry's glass ceiling by allowing staff to take on additional tasks, such as contract searching and social media management, facilitated by the Korner Academy's training modules. Aiming for 35-40 hotels by 2030, Korner plans a €100 million fundraising in early 2025 to finance expansion.
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  • 3 min

Quelle est la stratégie data et IA de Trip.com ?

  • Julia Luczak-Rougeaux
  • 4 novembre 2024
🔎 Trip.com harnesses artificial intelligence (AI) to tailor offers for travelers, per Andy Washington, General Manager for Europe at Trip.com. Online Travel Agencies (OTAs) are investing in technology to enhance customer experience, with AI doubling in learning speed and capacity annually—improving data understanding. AI enables smaller players to comprehend data and develop AI with the right partners, positively impacting the industry. Trip Genie, Trip.com's personal assistant, transforms the OTA from a simple booking engine to a full-fledged online travel agency by providing recommendations and supporting the booking process. Data sets are primarily customer behavior-based, respecting privacy choices, and vary by region. Trip Genie aims to evolve into a virtual travel agent, focusing on the inspiration phase and travel adjustments to prioritize customer satisfaction.
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  • 3 min

Comment Accor utilise-t-il l’intelligence artificielle générative ?

  • Julia Luczak-Rougeaux
  • 31 octobre 2024
📦 Accor has long utilized AI technologies, with a focus on freeing up staff time for more valuable client interactions. In March 2024, Accor began testing an intelligent assistant with Amazon Web Services (AWS) to aid travelers in the UK and Australia with personalized hotel recommendations. 30%-40% of call center interactions are now automated using AI. Internally, Accor uses AI for back-office operations, including code generation and email drafting, and plans to use it for sorting CVs. A "Center of Excellence" in Generative AI has been created for best privacy and security practices, with an internal GenIA day planned for November for staff training. Accor carefully integrates AI, emphasizing human complement rather than replacement, guided by a clear strategy termed "freedom within a frame.
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  • 1 min

Lufthansa remporte le prix de la meilleure application mobile dans l’aérien

  • Julia Luczak-Rougeaux
  • 31 octobre 2024
✈ Lufthansa's mobile app won "Best Airline App Worldwide 2024" at the World Aviation Festival. The app faced competition from Emirates, Qatar Airways, and Air India, having been previously evaluated by customers and nominated for the final by an expert jury. Sebastian Riedle, VP Digital Product Lufthansa Group, highlighted the app's user-friendly experience and seamless reservation management. Lufthansa's app, dubbed the 'travel companion,' is used by one in two passengers, with a daily user count of 800,000.
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  • 3 min

Trip.com veut transformer l’expérience de voyage grâce à l’IA et à l’UGC

  • Julia Luczak-Rougeaux
  • 30 octobre 2024
🏠 Trip.com's "Trip Genie" AI travel planner, launched 1.5 years ago, doubled conversion rates, handled over 1 million queries, and increased app usage by 20 minutes on average. The platform analyzes over 100 million customer reviews for personalized recommendations. Self-help tools enable 70-80% of users to manage bookings without customer service, which responds within 30 seconds. Content generated by users now constitutes 80% of the app, with live streams and 7-second hotel videos enhancing traveler engagement.
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Stillgram, l’application qui supprime les touristes intempestifs sur vos photos

  • Julia Luczak-Rougeaux
  • 29 octobre 2024
🖥 Stillgram, an AI-powered app, eliminates tourists from travel photos, creating the illusion that the user is alone at famous landmarks. The app can discern elements and people to keep, like the user and the Eiffel Tower, and delete the rest. Stillgram, created by an independent developer, is available on iOS as freemium with 1K resolution and a watermark. Subscription options are $2.99 per month or $8.99 for lifetime access, which removes watermarks and ups resolution to 4K.
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  • 3 min

Startup : une nouvelle génération de licornes émerge dans le tourisme

  • Julia Luczak-Rougeaux
  • 28 octobre 2024
🎯 In 2021, 49 startups joined the unicorn club with valuations over $1 billion, up from 36 at the start of the year, with a record $44 billion in venture capital funding. In 2022, funding dropped due to higher interest rates and economic uncertainty, leading to valuation adjustments. Thirteen unicorns exited the market within three years, some entering public markets or merging with SPACs. By 2024, new unicorns emerged, with a shift towards ground mobility and European players gaining significance, and fintech in travel becoming more prominent.
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  • 2 min

La ville de Madrid utilise l’IA générative pour connaître les attentes des visiteurs

  • Julia Luczak-Rougeaux
  • 28 octobre 2024
🌏 Madrid launched VisitMadridGPT in April, a virtual assistant speaking 95 languages, operating 24/7, based on generative AI, sourcing data from esMADRID.com, to improve visitor experience and tourism offerings. Director of Marketing, Abigail Sigüenza, stated data from visitor interactions, such as keywords, shape marketing strategies. Analysis shows 45% of conversations revolve around food, with "restaurant," "tapas," and "vegetarian" common, leading to an increased focus on vegetarian options in the city's marketing campaigns.
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  • 4 min

AWFT24 : Comment financer la transition écologique du tourisme ?

  • Julia Luczak-Rougeaux
  • 25 octobre 2024
🌍 Tourism faces its 5th revolution focusing on technology and sustainability, with no breakthrough tech yet. Aviation aims for net-zero emissions by 2050 with scalable technologies and commercialization. Sustainable aviation fuel (SAF), light materials, new propulsion, solar energy, and AI for flight paths are key. The sector balances environmental, social, and economic impacts. Amadeus Ventures invested in Chooose and Caphenia for carbon calculation and synthetic gas production since 2021. Public funds, private investment, and consumer education are deemed essential for financing the green revolution.
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