Entrepreneuriat social: un éclairage sur les opportunités hôtelières
💰 Social entrepreneurship blends social and commercial activities, utilizing market mechanisms to address social challenges. It targets groups often neglected by traditional markets, extending into fields like healthcare, microfinance, and senior care, supported by organizations like Ashoka and the Schwab Foundation. The hospitality industry, a key societal sector impacting numerous UN SDGs, offers an ideal setting for social impact, combining human interaction, professional opportunities, stakeholder involvement, and both local and international influence. Responsible hotel management can align financial performance with social impact, meeting client and legislative demands for positive change. This approach inspires new funding methods for investment needs and sustainable business models that consider stakeholder requirements while catering to the growing demand for local and fair consumption, attracting purpose-driven talent to the industry.
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