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D-Edge

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  • 5 min

ONOMO s’équipe de D-EDGE pour moderniser et harmoniser l’expérience client sur tous ses établissements

💻 ONOMO, a pan-African hotel group, modernizes its customer experience by partnering with D-EDGE Hospitality Solutions. Operating in 13 countries with 23 midscale to upscale establishments, ONOMO enhances its brand identity and customer loyalty. The collaboration introduces a fully digitalized customer journey through D-EDGE CRM, enabling automated, personalized communication via email or WhatsApp and an intuitive Guest App for service reservations. This strategy ensures consistent service quality across locations such as Dakar, Abidjan, Kigali, and Casablanca.
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  • 3 min

D-EDGE nomme Stéphanie Cabassu au poste de Secrétaire Générale pour accompagner sa transformation et son ambition de croissance

💼 D-EDGE, a European leader in hotel technology, appoints Stéphanie Cabassu as Secretary-General to drive transformation and growth. With over 20 years of experience in finance and corporate transformation, Stéphanie has worked with Eurosport, Pirelli, ByMYcAr, and Sephora. D-EDGE employs over 550 people and serves 17,000 clients worldwide. The company’s platform simplifies hotel operations by centralizing customer acquisition, distribution, and CRM functions.
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D-EDGE renforce sa stratégie de plateforme « all-in-one » avec le lancement de son CRM 100 % dédié à l’hôtellerie

💻 D-EDGE launched a dedicated CRM for the hospitality industry, enhancing its all-in-one platform. On June 30, 2025, D-EDGE legally merged with LoungeUp to create this CRM. The integration helps hotels enhance customer knowledge, boost revenue per stay, and deliver personalized experiences. CEO Pierre-Charles Grob emphasized the CRM's role in simplifying hotel operations and enriching customer experiences. This strategic tool covers the entire customer journey from distribution to loyalty management.
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D-EDGE redéfinit la réservation directe avec son nouveau Booking Engine

💻 D-EDGE Hospitality Solutions launches a new Booking Engine designed to enhance direct bookings with an intuitive, three-step process. This advanced system aims to boost conversion rates and engage visitors more effectively. Internal analyses reveal top hoteliers achieve a 12.3% direct conversion rate, significantly surpassing the industry average of 3.2%. The Booking Engine's responsive design ensures seamless user experiences across all devices, aligning with hotel branding and meeting modern traveler expectations.
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  • 5 min

D-EDGE accompagne le groupe Pichet avec un site web intégré et sur mesure pour sa marque hôtelière All Suites

🏨 D-EDGE Hospitality Solutions collaborates with France's real estate and hospitality leader, Groupe Pichet, to develop a custom, integrated web platform for All Suites hotels. The platform aims to enhance digital presence, drive direct revenue growth by reducing OTA dependency, and reach 6,100 rooms by 2026 from the current 4,450. The site will boost bookings, improve user experience, modernize All Suites' brand image, optimize conversion, and merge existing platforms for a seamless experience.
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  • 3 min

D-EDGE renforce son équipe dirigeante avec l’arrivée de Damini Lykidi Diehl, au poste de Chief Commercial Officer EMEA

🔔 In a strategic move, D-EDGE, a leader in hotel tech, appointed Damini Lykidi Diehl as Chief Commercial Officer for EMEA, also adding her to the Executive Committee. With over 20 years in sales, business development, and strategic management, including significant roles at Google, Diehl's hiring aims to bolster D-EDGE's international expansion and commitment to streamlining hospitality, targeting independent hotels and chains in Europe and Asia-Pacific regions. CEO Pierre-Charles Grob welcomes Diehl's expertise to drive growth in Europe's competitive market.
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  • 2 min

D-EDGE dévoile sa dernière étude : pour les hôtels, le GDS surpasse les OTAs en rentabilité

📢 D-EDGE Hospitality Solutions, a leading provider of CRS and GDS connectivity, reveals through its study that GDS is more profitable for hotels, offering higher average daily rates (ADR), longer stays, and lower cancellation rates compared to OTAs. With data from hundreds of hotels and interviews across Europe and Asia-Pacific, D-EDGE finds GDS net commission rates averaging between 18-20%, significantly less than OTA commissions reaching up to 28%. This insight comes amidst a strong post-pandemic recovery in business travel.
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