Personnaliser, le nouvel enjeu pour l’hôtellerie et la restauration indépendantes
🏥 In France, 70% of hoteliers are independent, contrasting with the majority in the USA. French independent restaurants count 117,000 outlets versus 16,000 chain establishments. This independence contributes to the country's tourist appeal, offering authenticity and originality. The sector faces a new segmentation, leading establishments to partner with platforms like Uber Hotels or to create unique value propositions to stand out.
Partager
